Building Wysera, one AI assistant to run your whole business. Author of It Started with a Prompt. AI and GTM architect. Building in public.
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We're hiring: Video Editor (Full-time) at wysera.ai
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If you love
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He believes in teaching by example and making tools like Figma approachable for everyone.","facts":"Fun fact: Zander has 147,216 followers while following only 26 people — and his top tweet 'Stop designing with primary buttons' scored about 1.43M views, proving concise critique travels fast.","strength":"A sharp, recognizable voice that cuts through noise; proven ability to create viral, educational content; strong credibility (founder + Figma advisory role); concise, actionable advice designers can immediately use.","weakness":"The blunt 'Stop' messaging can come across as prescriptive or critical to some, risking alienation; curated posting cadence might limit conversational community growth; heavy reliance on declarative takes rather than deeper threads sometimes leaves nuance unexplored.","recommendation":"Turn high-impact ‘Stop’ tweets into short threads that show the problem + the fix with visuals; post short Figma screen recordings and 30–60s clips to increase shares; host regular Twitter Spaces/Q&A sessions and partner with other design leaders for co-hosted events; create a pinned guide/collection of best tweets and templates; encourage replies by asking followers to post their worst UX sins for a weekly critique.","roast":"Zander’s Twitter policy could be summarized as: 'Stop it.' He’s the polite UX hall monitor who yells at bad buttons with the calm fury of someone who’s accidentally fixed your onboarding 12 times.","win":"Built Memorisely into a go-to UX/UI education hub, earned a seat on Figma’s Educator Advisory Board, and sparked multiple viral conversations (one tweet reached ~1.43M views) that shifted how designers think about common UI patterns."},"created":1774578490559,"type":"the thought leader","id":"zander_supafast"}],"linkablePopularProfiles":[{"user":{"id":"2455740283","name":"MrBeast","description":"Beast Games Strong Vs Smart Is Out Now!","followers_count":34833862,"friends_count":2303,"statuses_count":7966,"profile_image_url_https":"https://pbs.twimg.com/profile_images/2008838029776158720/oDvxIJ1X_normal.jpg","screen_name":"MrBeast","location":"Follow me for a cookie","entities":{"description":{},"url":{"urls":[{"display_url":"linktr.ee/beastgames","expanded_url":"https://linktr.ee/beastgames","indices":[0,23],"url":"https://t.co/Sn9fDg55Ji"}]}}},"details":{"type":"The Entertainer","description":"MrBeast is a dynamic presence on X, known for his extravagant giveaways and engaging content that captivates a wide audience. He combines humor with generosity, creating a unique brand of entertainment that encourages participation and spreads positivity.","purpose":"His life purpose seems to be bringing joy and excitement to others through charitable acts and entertaining content, using his platform to make a positive impact on the world.","beliefs":"MrBeast believes in the power of giving and the importance of using his influence for good. He values community, creativity, and the role of entertainment in bringing people together.","facts":"Fun fact: MrBeast's giveaways have not only made him a beloved figure online but have also set new standards for philanthropy on social media.","strength":"His strength lies in his ability to create viral content that resonates with a broad audience, combining entertainment with genuine acts of kindness.","weakness":"His weakness might be the potential for his giveaways to overshadow other content, leading to an expectation of constant extravagant posts from his followers.","roast":"MrBeast gives away money so often, his followers probably check their bank accounts more than they check their X timelines.","win":"His biggest win is transforming online generosity into a form of entertainment, inspiring a new wave of digital philanthropy.","recommendation":"To grow his audience further, MrBeast could engage in more collaborative content with other prominent figures on X, diversifying his content while maintaining his signature style of entertaining generosity."},"created":1723622698902,"type":"the entertainer","id":"mrbeast"},{"user":{"id":"26589987","name":"Serena Williams","description":"Tennis Player turned VC Investor @SerenaVentures founder & entrepreneur","followers_count":16412211,"friends_count":372,"statuses_count":14987,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1935021602191642624/EzlCcphY_normal.jpg","screen_name":"serenawilliams","location":"Somewhere over the Rainbow","entities":{"description":{}}},"details":{"type":"The Entrepreneur","description":"A champion athlete turned venture investor and founder who moves effortlessly between the tennis court, boardroom and cultural moments. Bold, authentic and wildly influential, she uses her platform to uplift founders and celebrate the things she loves. Her voice blends superstar energy with investor credibility.","purpose":"To build lasting businesses and opportunities—especially for underrepresented founders—while leveraging fame to open doors, normalize diverse leadership, and inspire others to chase big ambitions both on and off the court.","beliefs":"Believes in excellence, hustle, and resilience; champions equity and mentorship; trusts that authenticity and joy are powerful tools for influence and change; treats failure as fuel for smarter risk-taking.","facts":"Fun fact: Even as a VC founder, her most viral tweets are delightfully fan-like — celebrating Super Bowl halftime shows and shouting out Taylor Swift — proving she can close deals and scream at pop culture in the same breath. She has 10+ million followers and nearly 15k tweets, so her reach and consistency are enormous.","strength":"Massive credibility across sports, business and pop culture; extreme audience reach and engagement; authentic, relatable voice that drives viral moments; strong network and capital to back meaningful ventures.","weakness":"Juggling superstar responsibilities can limit time for deep community engagement; casual, celebratory tweets sometimes overshadow investor insights; high visibility makes every slip more scrutinized.","roast":"You went from serving match point to serving term sheets, but your timeline reads like a glittery fan club — you flip from venture wisdom to fangirl-level halftime devotion so fast, your startups will expect their pitch decks in sequins.","win":"Built a rare triple-threat legacy: undeniable athletic greatness translated into cultural influence and a venture fund that amplifies founders—turning championship-level momentum into real-world impact and millions of engaged followers.","recommendation":"Lean into a signature X series (e.g., 'From Court to Capital') of short threads: founder spotlights, quick lessons from investments, and behind-the-scenes moments; host monthly X Spaces with portfolio founders and guest stars; pin an intro tweet linking to portfolio highlights and ways to submit pitches; post short vertical videos reacting to pitches or industry trends; repurpose viral cultural tweets into connective moments that spotlight investments; use polls and AMAs to convert casual fans into startup supporters; collaborate with other high-profile creators for cross-audience reach."},"created":1774577757577,"type":"the entrepreneur","id":"serenawilliams"},{"user":{"id":"902926941413453824","name":"CZ 🔶 BNB","description":"Buy the book (proceeds go to charity):\nEnglish: https://t.co/UxgYxYJ3NF\nChinese: https://t.co/ItFd8FEyuK \n\n@binance\n@BNBchain\n@YZiLabs\n@GiggleAcademy","followers_count":12420927,"friends_count":1289,"statuses_count":9081,"profile_image_url_https":"https://pbs.twimg.com/profile_images/2041696316451909632/7K4xEnRE_normal.jpg","screen_name":"cz_binance","location":"","entities":{"description":{"urls":[{"display_url":"a.co/d/08NMxBOH","expanded_url":"https://a.co/d/08NMxBOH","indices":[48,71],"url":"https://t.co/UxgYxYJ3NF"},{"display_url":"a.co/d/01f7iQTn","expanded_url":"https://a.co/d/01f7iQTn","indices":[81,104],"url":"https://t.co/ItFd8FEyuK"}]},"url":{"urls":[{"display_url":"binance.com","expanded_url":"http://www.binance.com","indices":[0,23],"url":"https://t.co/zlvCSBIFGA"}]}}},"details":{"type":"The Thought Leader","description":"CZ is a prominent figure in the cryptocurrency world, known for his role in founding Binance and his strong opinions on the future of blockchain technology. He uses his platform to share his insights and advocate for the adoption of crypto. He is often regarded as a visionary who inspires others to explore the potential of this emerging sector.","purpose":"To champion the adoption of cryptocurrency and blockchain technology globally, aiming to create a more inclusive and decentralized financial system.","beliefs":"CZ strongly believes in the transformative power of blockchain technology and its ability to democratize finance and empower individuals. He advocates for a decentralized future where crypto plays a pivotal role in shaping the global economy and improving lives.","facts":"CZ once lost all his belongings due to a fire, including his computer which contained all his college applications. He rebuilt his life from scratch and eventually found success in the crypto industry.","strength":"CZ is a skilled communicator, able to articulate complex ideas in a clear and engaging way. He is also a passionate advocate for crypto and possesses a deep understanding of the technology's potential. His vast experience in the industry makes him a credible voice for the future of finance.","weakness":"CZ's outspoken nature can sometimes lead to controversy, and his criticisms of certain projects or individuals have drawn ire from some within the crypto community. He is also known for his willingness to take calculated risks, which can sometimes backfire.","roast":"CZ is like a crypto evangelist who believes in the power of blockchain so much, he's practically turning his followers into disciples. Just be sure to check your wallets before you start chanting 'BNB!'","win":"CZ's vision for Binance has transformed the platform into one of the world's leading cryptocurrency exchanges, with millions of users worldwide. His influence has helped to shape the development of the crypto industry and drive mainstream adoption of blockchain technology.","recommendation":"To further expand his reach and influence, CZ can leverage his expertise to contribute to thought leadership publications, speak at industry events, and engage in deeper, more nuanced discussions about the future of crypto. He can also focus on building stronger relationships with other prominent voices in the community, fostering collaboration and creating a more cohesive ecosystem."},"created":1725742332602,"type":"the thought leader","id":"cz_binance"},{"user":{"id":"12","name":"jack","description":"no state is the best state","followers_count":11292018,"friends_count":3,"statuses_count":30894,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1661201415899951105/azNjKOSH_normal.jpg","screen_name":"jack","location":"","entities":{"description":{},"url":{"urls":[{"display_url":"primal.net/jack","expanded_url":"http://primal.net/jack","indices":[0,23],"url":"https://t.co/ZEpOg6rn5L"}]}}},"details":{"type":"The Visionary","description":"Jack is a visionary who leverages his platform to drive impactful social and technological change. With a strong stance on transparency and ethics, he focuses on meaningful causes like global relief and equitable access to opportunities. His bold declarations and influential actions make him a trailblazer in shaping the digital and philanthropic landscape.","purpose":"To create large-scale positive change by challenging the status quo and implementing innovative solutions that promote fairness, health, and education worldwide.","beliefs":"Jack believes in earning influence through authentic engagement rather than paid reach, transparency in all operations, and the power of technology and philanthropy to address global challenges.","facts":"Jack challenged the traditional advertising norms by stopping all political ads on Twitter globally, emphasizing earned reach over paid influence.","strength":"Visionary leadership with a commitment to transparency and a powerful ability to mobilize resources and public attention for global causes.","weakness":"Occasionally, his bold moves may come across as unilateral or top-down, risking pushback from those who prefer gradual change or collaborative approaches.","recommendation":"To grow his audience on X, Jack should foster more two-way engagement by responding to followers’ questions and encouraging dialogue around his initiatives to complement his broadcast-style updates.","roast":"Jack tweets so much you'd think he owns the platform—maybe he should just start charging rent on all those characters he's occupying.","win":"Mobilizing $1 billion of personal equity for global COVID-19 relief and establishing a transparent philanthropic fund that shifts focus to girls’ health, education, and universal basic income."},"created":1725571004239,"type":"The Visionary","id":"jack"},{"user":{"id":"14130366","name":"Sundar Pichai","description":"CEO, Google and Alphabet","followers_count":10925597,"friends_count":195,"statuses_count":2762,"profile_image_url_https":"https://pbs.twimg.com/profile_images/2051799620062429184/AL8CoAUG_normal.jpg","screen_name":"sundarpichai","location":"","entities":{"description":{}}},"details":{"type":"The Visionary","description":"Sundar Pichai, CEO of Google and Alphabet, is a calm, big-picture leader whose occasional posts pack enormous reach and resonance. He blends product-first thinking with personal touches—cheering on Team India, celebrating space milestones, and noting global search trends. Quiet but impactful: when he speaks, millions listen.","purpose":"To steer technology toward useful, widely accessible innovation—building products and platforms that empower billions, connect communities, and push the boundaries of what information and computing can do for humanity.","beliefs":"Believes in long-term product thinking, user-first design, inclusive global opportunity, collaboration across cultures and teams, and using technology as a force for positive societal impact.","facts":"Fun fact: With just ~2,655 tweets but 6.1M followers, his posts routinely generate huge engagement—proving he doesn't need to tweet often to break the internet. Top tweets show a mix of national pride (cricket, Chandrayaan3), celebration of milestones (FIFA search spikes), and warm holiday notes (Diwali).","strength":"Strategic vision, credibility, calm communicator, ability to unify engineers and public audiences, knack for turning big moments into simple, shareable messages that scale globally.","weakness":"Tends to be cautious and corporate in tone, tweets infrequently which limits sustained algorithmic reach, and can come across as reserved rather than personally relatable.","recommendation":"Post more regularly with a mix of short personal moments and concise thought-leadership threads. Use video clips or voice notes to add warmth, host occasional X Spaces with engineers or partners, pin a short thread outlining product vision, engage selectively in replies to humanize the feed, and tweet in timely moments (sports, science, launches) with local-language shoutouts to grow Indian and global audiences.","roast":"You have 6.1 million followers but tweet so rarely that when you do, it feels like spotting Halley's Comet—beautiful, historic, and everyone takes a selfie with it. Try not to treat your feed like a company memo archive.","win":"Rising to CEO of Google and Alphabet and guiding products and platforms that touch billions—plus presiding over moments when global search hit all-time records and celebrating landmark achievements like Chandrayaan-3 with a nation."},"created":1774577998981,"type":"the visionary","id":"sundarpichai"},{"user":{"id":"295218901","name":"vitalik.eth","description":"I choose balance. First-level balance.\n\nmi pinxe lo crino tcati\n\nhttps://t.co/gCQrmCby7P","followers_count":7625868,"friends_count":549,"statuses_count":21899,"profile_image_url_https":"https://pbs.twimg.com/profile_images/2042521108067352576/3rv2_9m1_normal.jpg","screen_name":"VitalikButerin","location":"Earth","entities":{"description":{"urls":[{"display_url":"slatestarcodex.com/2018/09/12/in-…","expanded_url":"https://slatestarcodex.com/2018/09/12/in-the-balance/","indices":[65,88],"url":"https://t.co/gCQrmCby7P"}]}}},"details":{"type":"The Thought Leader","description":"Meet vitalik.eth—a visionary who champions big ideas and meaningful discussions. With a remarkable ability to influence the Ethereum community, they embody the spirit of progress and humanitarian advocacy.","purpose":"To drive awareness and foster change through innovative technology while advocating for global compassion and understanding.","beliefs":"Vitalik believes in the transformative power of technology, the importance of neutrality in discussions, and the need for empathy towards all human struggles, transcending borders and conflicts.","facts":"Despite their cryptic profile description, they've tweeted over 20,000 times, proving that passion and commitment can't be measured solely by follower counts!","strength":"Their insightful and impactful communication resonates deeply with followers, providing not just information but also inspiration and community leadership.","weakness":"Sometimes, their bluntness can alienate potential supporters, as their avant-garde ideas may come off as overly intellectual or inaccessible to the casual observer.","roast":"Vitalik, your tweets have more engagement than some entire social media platforms, yet your bio still leaves us wondering if it’s an elliptic curve equation or a secret recipe for disaster.","win":"Successfully leading the Ethereum merge—a monumental milestone that transformed the blockchain landscape and showcased the power of community collaboration.","recommendation":"To grow their audience on X, vitalik.eth should consider hosting Twitter Spaces or AMAs, where they can engage more directly with followers, simplify complex ideas, and foster a loyal community."},"created":1728323045847,"type":"the thought leader","id":"vitalikbuterin"}]}},"settings":{},"session":null,"routeProps":{"/creators/:username":{}}}
