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If you use it right, Twitter is the most powerful platform in the world. But Twitter does a horrible job of showing you its advanced features. Here are 10 of them you probably know nothing about:

The most creative company of the last 30 years: Pixar. Back in 2011, Pixar storyboard artist Emma Coats shared their "22 Rules For Storytelling." And the rules are a must-read for writers, entrepreneurs, and anyone who wants to tell captivating stories. Here's the breakdown:

Bad copywriting: • Here's my product • Here's what it does • Here's what's so good about it Good copywriting: • Here's your problem • Here's the benefit of solving it • Here's why what you've tried has failed • And by the way here's a product that will help you solve it

ChatGPT is overhyped. That's what I told myself after 2 weeks of trying (and failing) to use it well. Turns out, I was just a poor prompt writer. But after spending hundreds of hours tinkering, I've finally cracked it. And now, it's my personal writing assistant. Here's how:

The world's most valuable skill: Writing effectively. But colleges charge you 120k and still do a terrible job teaching it. Instead, here are 9 writing frameworks that cost you nothing and will save you hundreds of hours:

Steve Jobs once said: "The most powerful person is the storyteller." And luckily, storytelling is a skill. But most people have never tried to learn – because no one showed them where to start. So here are 6 of the best storytelling threads (so you can start learning today):

This family runs one of the world's most successful empires—but no one talks about them. With $17.7 billion turnover in 2023, Hershey, Cadbury, and Lindt envy their success. Here's the full story behind Ferrero Rocher—the most powerful chocolate brand in the world: 🧵

The single most powerful habit for personal growth: Journaling. Over the past 5 years, I've journaled every single morning—and along the way, I've: • Answered over 1,000 questions • Tested every app, pen, & notebook But I always return to a pen, paper, and these 5 prompts:

At Steve Jobs's memorial service, all 500 guests were gifted one book. It was a book Jobs reread every year for 38 years. Here are 5 ideas from "Autobiography of a Yogi" he used to build the $1 trillion Apple empire:🧵

College completely failed in teaching me how to write. So I spent over 500 hours studying legendary authors and copywriters. Then, I distilled what I learned into 6 simple frameworks. But unlike college, these won't cost you $120,000. Here they are for free:

The highest-paid copywriter in history: Gary Halbert. His legendary sales letters generated over $1,000,000,000 in revenue. And in one of his very last letters, he shared 12 time-tested strategies for writing better copy, faster. Here's a breakdown of each one:

In 1997, Apple was 90 days away from bankruptcy. But with one decision, Steve Jobs surprised their rivals Microsoft and IBM and grew Apple's stock by 9,000% over the next 14 years. Here's the story:🧵

Upgrade your descriptive adjectives with this beautiful matrix:

If you use Google Docs, you're one of G Suite's 2,000,000,000 monthly active users. But you probably aren't using it to its full potential. So here are 6 little-known features that will save you countless hours (so you can work faster):

If you use it right, the internet is the most powerful tool in human history. But most people aren't using it to its full potential. Luckily, there's now a Twitter thread with advanced tips for every internet tool - using this exact hook. Here's the 10 best of them:

All roads lead back to 9 PM bed time, 5 AM wake up, 4 hours of deep, focused work creative work first thing, work out mid day to break it up, admin & calls in the afternoon, hang with friends and loved ones in the evening, repeat forever.

Introducing The Yearly Review: Your In-Depth Reflection Guide for 2022. • Reflect on the past year • Pinpoint what worked & what didn't • Turn your biggest takeaways into content Sharing it for free until Friday. Like this tweet & reply "2022 review" and I'll DM it to you!

ChatGPT is overhyped. That's what I told myself after 2 weeks of trying (and failing) to use it well. Turns out, I was just a poor prompt writer. But after spending hundreds of hours tinkering, I've finally cracked it. And now, it's my personal writing assistant. Here's how:

Still writing 1-sentence ChatGPT prompts that generate middle school answers? We spent 100+ hours creating an email course with prompts for: • Viral content • Idea generation • Irresistible headlines Want early access? Like & reply "🤖🤖🤖" and I'll send it for FREE!

Introducing The Yearly Review: Your In-Depth Reflection Guide for 2023. • Reflect on the past year • Pinpoint what worked & what didn't • Turn your biggest takeaways into content Sharing it for free until Friday. Like & reply "review" and I'll DM it to you!

If you played competitive sports at a high level, you see what Elon is doing. When a coach inherits a poor culture, the first thing they do is a series of grueling workouts. A good chunk of the team will quit, which is the goal. Then you rebuild with the best performers.

Ready to reflect on the past year & kickstart 2025? Then use my Yearly Review In-Depth Reflection Guide: • Review 2024 • Pinpoint what worked & what didn't • Turn your biggest takeaways into content Like & reply "review" and I'll DM it to you for free!

What is the single best book you read in 2022?

What is the best sub-$250 purchase you made this year?

How I made my first $10,000 online: Ghostwriting. I created this 5-Step Playbook to help you: • Land your first $5,000 client • Replace your full-time income • Build a business & quit your 9 to 5 Want access? Follow, like, & reply "👻" - I'll send it to you for FREE!

What is 1 YouTube video you think every person on Earth should watch?

The single most powerful habit for personal growth: Journaling. Over the past 5 years, I've journaled every single morning—and along the way, I've: • Answered over 1,000 questions • Tested every app, pen, & notebook But I always return to a pen, paper, and these 5 prompts:

I just packaged 102 viral writing templates into 5 Claude Skills. This is everything you need to: • Write scroll-stopping hooks • Create X content for yourself • Ghostwrite content for high-paying clients Comment "social" and I'll send it across (for free).

If you designed the world's education curriculum, what's the first skill you would teach?

What is the single best book you've read in 2023?