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I studied 38 Brands that do over $10,000,000 a year, 16 of which are my clients Here are the 6 most common elements they have on their Landing Page to boost Conversion-Rates & AOV Implement this:

Click Ad —> Watch Offer Video —> Book Call It's that simple: We have worked with over 204+ 8-&9-Figure Brands and get results every single time. Guaranteed 3X ROI in 6 Months

I'm working with 18 brands that are doing 8 figures And I'm auditing 15-20 ecom businesses every single week Here's a collection that will help you boost revenue for your brand:

IM8 (David Beckham’s supplement brand) went from 0 to $180M ARR in 16 months, one of the fastest growing supplement brands ever recorded. I worked with them since day one, we built the funnels, crafted the offers, & tested hundreds of iterations together. Thought I’d share some insider knowledge on what actually drove their growth: 1. An insane amount of testing & volume At launch they ran maybe 50-100 ads. Today it's ~2,000 live ads & 40-50 landing pages with different angles at any given time. That volume is what lets them test & iterate constantly, & spend $200k/day on meta profitably without major creative fatigue. 2. The 90-day subscription offer 80% of their customers are on subscription & 40% of those subs are on quarterly ($235 upfront instead of $89/month). This worked really well for them since after 90 days the product becomes part of your daily routine & people have started seeing results, so retention goes WAY up vs someone who only bought for 30 days. They backed it with a 90-day money-back guarantee & refunds stayed under 2%, which they were able to pull off because their product is actually good. 3. Product before everything Danny, the founder, says 99% of your early time should go into the product & that shows in the brand. Their product quality is insane & they’re not cheap on ingredients. It's also why the world #1 tennis player emailed THEM asking to partner after using the product for 3 months on her own. 4. Speed This isn’t strictly related to ecom but Danny makes calls & decisions literally 10x faster than most entrepreneurs. His logic is that some fast decisions will be wrong, but you kill those fast & keep moving, & the speed really separates you from competitors. Something everyone can & should implement. & if you’re wondering, no Beckham did not carry IM8. There are a lot of examples where brands with big names attached to them absolutely flop (LeBron & Arnold had Ladder, Messi had Más+, neither did as well as IM8). IM8’s success was more because of these 4 things than the fact Beckham was involved (& because I played a part in it haha).

Guide: $100k/day with Advertorials

People make ecom far more complicated than it is. As someone who’s scaled over 400 brands now, there are very few things that significantly move the needle in this business. No matter if you’re at 6, 7, or 8 fig, these are the things actually lead to significant scale: 1. Build insanely desirable offers. The higher perceived value, the more you will sell & the more you can charge. Frame your offer as the solution to a mass-market desire (reproduction, status, belonging, avoiding pain/death). Bundle products that together provide a more complete solution. Add actually valuable free gifts to higher AOV tiers. Whatever you can do to justify 2x’ing your price, do that. Offers are the make-or-break of all brands. 2. RPVmaxx. RPV is the #1 metric in ecom. It does not have a cap like CPC so take it as high as humanly possible. You should always be thinking of ways to increase CVR & AOV. Optimize your PPUs. Build pre-sell pages. Test different funnels. A/B test constantly. The more you make per visitor the more you can spend & the more you’ll scale. 3. Increase TAM. You need to increase the amount of people you can sell to. Sell to colder traffic (run more TOF ads, build cold-friendly offers, pre-sell pages) & run a larger variety of angles, to a larger variety of avatars, on a larger variety of channels. Make separate pages for all angles/avatars you run in your ads to keep funnel congruency & CVR high. Sell to as many as possible. 4. Master human psychology & neuromarketing. This is the single most important thing to unlock “hyperscale”. Out-research your competitors. The one that understands the customer most gets the customer. Become autistic about how people react to stimuli. Study copywriting as much as you can. Learn basic consumer psychology. Get into the habit of writing down WHY things worked from a psychology perspective when you hit a winning ad/funnel/offer so you’re always improving at this. At its core, all business is human psychology, especially ecom. 5. Dial in positioning & USPs. You need to stand out. Never try to be a cheaper version of another brand. Find ways to differentiate through UMs, solving different problems, targeting different avatars. SPAM all your USPs everywhere on your product/offer pages - they should be impossible to miss. Try to find multiple factors that together would make your brand the only one of its kind & go HARD on those. Honourable mentions: product & creative. If you can make your product objectively more valuable, do it. If you can get cheaper COGS, do it. If you can change the appearance of your product to stand out more, do it. Creative is also very important of course, just not as important as the rest of the points. These are the things we focus on with every brand we work with. Study these points extensively & do your research on how to improve each one. There is not a reality where you nail all these & don’t scale to 8-9 fig. I hope you take this to heart. Happy scaling - Carl

Quick CRO Wins Go to Amazon and find your product. Now Look at the FAQ's & Mimic the most common FAQ's at the bottom of your product page Then come back to me and tell me how much your conversion rate boosted

I've purchased from 3 successful eCom Brands and broke down the Customer Journey in a Flowchart. This includes: - Creatives & Targeting - Landing Pages - Upsells - E-Mails - Retention Comment "Flowchart" and I'll send you the link

I’ve created a swipe file with 14 winning strategies that will boost your revenue And now I’m giving it out for free!🚀 RT & Comment „value“ and I’ll auto-DM it to you (Must be Following, otherwise I cannot DM you)

Ecom is very much copy-paste. As someone who’s scaled hundreds of brands to 8/9 fig, I can tell you the playbook is practically identical from brand to brand. Scaling from 0 -> 6 -> 7 -> 8 -> 9 fig all boils down to these 7 things: 1. Focus on RPV. Revenue per visitor is your #1 metric. You can increase it far past ad efficiency. The more you make per visitor, the more you can spend, & the more you’ll scale. Focus on CVR & AOV. Iterate constantly to improve these even if your numbers look great. RPV doesn’t have a ceiling. Take it higher. 2. Build home-run offers. This is the make-or-break of all brands. If you had to 2x your price, how would you justify it? Do that. Improve your offers & products in every possible way 24/7. You’ll never see an 8fig brand with a mediocre offer. 3. Scale on cold traffic. Warm audiences are easier to sell to but they’re too small & there’s too much competition, so you cap out fast. Move to problem aware/unaware audiences. More TOF ads. Master advertorials & pre-sell pages to convert this traffic. 4. Unique positioning. “Different & new” is better than “better”. Never try to be a better or cheaper version of an existing brand. Find ways to differentiate with unique mechanisms, solving different problems, or different target audiences. Make your brand the only one in its specific category. 5. Increase TAM. Frame your offer & copy around mass-market desires (reproduction, belonging, status, safety/pain avoidance) so you can sell to more people. Run more landing/pre-sell pages so you can run more angles while keeping ad-to-page congruency. 6. Applied human psychology & neuromarketing. If you have to learn 1 thing to unlock “hyper-scale”, it’s this. Understand your customers at an autistic level (do market research & customer profiling for DAYS every 3-4 months). Read Breakthrough Advertising until your eyes bleed. Study copy & how people react to stimuli for hours every day. Develop an uncanny ability to persuade through words & you WILL scale. 7. The sequence of focus as you scale: 0-$100k/m: focus mainly on offers, creative, & media buying. $100k-$1M/m: focus mainly on offers & funnels. $1M/m+: LTV & CRO. $25M/yr+: branding. If you get these 7 right it’s impossible to not hit 8+ fig. I’m not exaggerating when I say I’ve seen it 100% of the time across the 250+ brands I’ve worked with. Make this post your holy grail of ecom. Happy scaling.

**Free Case Study: The Oodie PDP** I’ve created an 18 Page document that breaks down the exact process of how we built the Product Page for The Oodie. RT & Comment „oodie“ and I’ll auto-DM it to you (Must be Following, or I cannot DM you)

You're most likely losing a lot of sales because you don't have testimonials in your checkout that handle the "why not a competitor?" objection. There's a reason IM8 runs this. But really, any social proof you show in checkout is likely to increase CVR by a few % so start there

My secret sauce for making Landing Pages convert... 6 winning strategies to boost your revenue instantly:

2024 was the year I always dreamed of, and I made it into our reality. Hormozi’s team flying us to Vegas, closing a $1M deal with a billion-dollar supplement brand, getting engaged in June, manifesting the GT3 I said I’d own last year, and adding another Patek to the collection. The business exploded right along with these personal wins. Scaled to 38 team members, hit 54% revenue growth, pushed our EBIT margin to 25%. $200K profit months became normal which is still wild to actually say. Dream clients kept calling. Speaking on main stages became routine. The momentum felt unstoppable. That's when success became dangerous. Summer hit and we got comfortable. Started chasing random opportunities instead of doubling down on what worked. Lost focus on the foundation that got us here. The problem with success is you don't feel the impact of taking your foot off the throttle until months later. By then, the damage is done. The hard lessons started piling up. One wrong hire at our level costs a minimum of $100K in mistakes, sometimes up to $300K. Finding real talent isn't just about filling seats. It's the difference between scaling past 8-figures and plateauing. Watching guys like Alex during this time showed me why they're so obsessed with optimization. While I was running at a 7 or 8 thinking it was enough, they were pushing everything - diet, sleep, training to an 11 out of 10. You'll always get outperformed by someone treating their mind and body like a professional athlete. This reality check completely transformed our 2025 strategy. We're putting health first. I just got a personal trainer to optimise everything from nutrition to sleep. Focusing on what actually moves the needle. I want to make more content, better systems, and deeper client work. We're launching our conversion(.)io tool publicly after using it with clients for three years later this year, too. But most importantly, we're staying boutique. Capping at 28 clients and scaling through quality, not quantity. Money isn't the goal anymore. We want to dominate the CRO space on another level. Already one of the top agencies in Germany and top 5 worldwide, but we're just getting started. Want to see what's possible when you push the throttle with intention. None of this happens without my amazing team. Lars, my co-founder, carrying the business behind the scenes. Sebastian and Arian, partners who became close friends. My family, my fiancée, making all the long hours worth it. And every single person who's supported our content and trusted us with their brands. This year taught me that real growth isn't about milestones. It's about staying hungry when success tells you to relax. 2025 will be about seeing what's possible when you stay disciplined and push the throttle hard.

Upsells is one of those things I think almost every brand is under-optimizing. They’re literally free AOV with no effect on CPA or CVR & they unlock so much scale. Should be one of your top priorities to get right.

We've helped a Female Wellness Brand scale from 0 to $10M in 12 Months I've broken down the complete Case Study in Google Docs: - Ads & Targeting - Landing Pages & Product Pages - Full CRO Guide Comment "Docs" and I'll send you the link

I've purchased from 3 successful eCom Brands and broke down the Customer Journey in a Flowchart. This includes: - Creatives & Targeting - Landing Pages - Upsells - E-Mails - Retention Comment "Flowchart" and I'll send you the link

I’ve created a swipe file with 14 winning strategies that will boost your revenue And now I’m giving it out for free!🚀 RT & Comment „value“ and I’ll auto-DM it to you (Must be Following, otherwise I cannot DM you)

We've helped a Female Wellness Brand scale from 0 to $10M in 12 Months I've broken down the complete Case Study in Google Docs: - Ads & Targeting - Landing Pages & Product Pages - Full CRO Guide Comment "Docs" and I'll send you the link

**Free Case Study: The Oodie PDP** I’ve created an 18 Page document that breaks down the exact process of how we built the Product Page for The Oodie. RT & Comment „oodie“ and I’ll auto-DM it to you (Must be Following, or I cannot DM you)

Recently we’ve helped another Brand scale from $10M per year to over $25M per year in 12 months I've broken down the complete Case Study in Google Docs: - Offer & Ads - Landing Pages & Funnels - CRO Testing Process - Retention Comment "25M" and I'll send you the link

Winning Product Guide (How to find winners & scale like crazy) I’ve created a 30 Page document that breaks down the exact process of: - Finding Products - Establishing Market Fit - Scaling & Creatives - Creating Brand Value RT & Comment "Winner" and I'll Auto-DM it to you

**Free Exclusive Recording** Alex Fedotoff asked me to break down our Story-Based Landing Page Blueprint for his Mastermind Students in Miami So I sat down and distilled everything into a repeatable framework RT & Reply "LP" and I'll Auto-DM you the Slide Deck & Recording

Elite Marketers repeatedly craft offers that scale to 1000 buyers a day on cold traffic... For this Topic, I have created a 15Min Training Video and complete Breakdown of an offer that's crushing it right now RT & Comment "Advantage" and I'll Auto-Dm it to you

**Exclusive Consulting Call Recording** Will Hughes scaled Organifi from $18M to $100M in 1.5y and is mentoring me 1o1 I've recorded one of the Sessions and am sharing it with you now for free RT & Comment „recording“ and I’ll auto-DM it to you (Must be Following)

I studied 38 Brands that do over $10,000,000 a year, 16 of which are my clients Here are the 6 most common elements they have on their Landing Page to boost Conversion-Rates & AOV Implement this:

HIRING A-players for our ecom CRO agency If you have any experience in the following roles, this honestly might be the biggest opportunity of your life: - Account management - CRO & funnels - Copywriting - Marketing - Software development - AI engineering We've played a key role in scaling IM8 & many more of the world's fastest growing brands. On track to becoming the biggest globally in our space & we're taking all our team members with us. For context: OTE for our key team members is on avg $120k - $200k/yr - & those numbers are only increasing as we grow. If you're interested, comment "A-PLAYER" & DM me "Career" & I'll send you the application link. Hope to see you inside. Let's take over the ecom space together.

Click Ad —> Watch Offer Video —> Book Call It's that simple: We have worked with over 204+ 8-&9-Figure Brands and get results every single time. Guaranteed 3X ROI in 6 Months

I'm working with 18 brands that are doing 8 figures And I'm auditing 15-20 ecom businesses every single week Here's a collection that will help you boost revenue for your brand:

We did CRO for Alex Hormozi's Funnels & I just finished recording the Case Study Breakdown... Comment/DM, if you want me to send it to you :)

Need: SaaS Front-End Design Team Looking for a service provider who can help us create a complete brand identity for our Software conversion(.)io including: icon, logo, imagery, website, pitch deck, and overall design system hit my dm with past work and offer feel free to refer in comment section