Design leader who builds tools, products, and playful experiments, now leading design at X after heading design at Base and founding Family (acquired by Aave). Known for bold, product-first thinking and a knack for turning curiosity into shipped work. Balances platform-scale vision with late-night side projects.
You say your ASCII engine has 'zero purpose', sure, and the acquisition of your startup was definitely just a casual weekend hobby. Also, 'improve everything' is a bold first agenda item for someone who still keeps a secret stash of half-finished midnight projects.
Landing the role to lead design at X and sparking massive public engagement, plus founding Family and exiting via acquisition by Aave, a rare combo of platform leadership and founder success.
To reshape how people experience large platforms by simplifying complexity through thoughtful design, shipping daring improvements, and inspiring teams to iterate boldly and intentionally.
Design is a leverage point for change; small, playful experiments unlock big ideas; culture and remote rituals matter as much as pixels; shipping fast and learning beats waiting for perfection.
Visionary product design instincts, proven founder + acquisition track record, strong public voice and reach (~95k followers), cross-functional leadership, and the ability to turn curiosity into tangible demos that showcase ideas.
Can sound like a perfectionist or overpromiser with slogans like 'improve everything,' risks spreading focus across too many side projects, and is exposed to intense public scrutiny when ideas land in the open.
On X, lean into behind-the-scenes storytelling: publish short case-study threads, before/after design posts, process GIFs or short demos from your side projects, and host regular Spaces or AMAs. Pin a high-value thread, engage replies with clarifying threads, collaborate with other builders, and run a recurring series (e.g., 'Design Friday') to build consistent momentum.
Fun fact: Benji builds real-time ASCII art engines as 'pointless evening projects' you can walk through and interact with. He founded Family (acquired by Aave) and recently announced he's leading design at X, generating massive viral conversation.
We’re building the design dream team at 𝕏 and @xAI, and I’m actively hiring.
You’ll work on products at incredible scale, with people who care deeply about craft, speed, usability, and impact. You’ll be pushed hard, learn a ton, and do the best work of your career.
If that excites you, my DMs are open.
We’re building the design dream team at 𝕏 and @xAI, and I’m actively hiring.
You’ll work on products at incredible scale, with people who care deeply about craft, speed, usability, and impact. You’ll be pushed hard, learn a ton, and do the best work of your career.
If that excites you, my DMs are open.
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Turns afternoon experiments into projection-ready spectacles and sparks big conversations about tech, IP, and creative power.","purpose":"To invent new languages of visual and musical storytelling with generative tools while dragging the conversation about ethics and ownership into the light — bridging experimental art, real-world projection, and community-driven culture.","beliefs":"Authenticity over algorithmic pleasing; creators should control and be compensated for their work; technology should expand imagination, not hollow out IP or subsidize unchecked extraction; transparency, iteration, and hands-on craft matter more than hype.","facts":"Fun fact: made a ' $700,000,000 '–style music video in an afternoon using custom models and self-recorded samples. 30M+ total views across work, 1M+ TikTok likes after a year of daily grind, and over 32K tweets — collabs open @westcoastailabs.","strength":"Relentless experimentation and technical fluency with generative pipelines, strong storytelling instincts, proven viral reach, and the ability to translate digital work into real-world experiences and communities (Discord, merch interest).","weakness":"Brutally honest takes and fast critique can polarize audiences and partners; high-volume experimentation risks burnout, inconsistent polish, and occasional tool-related frustration that undermines scaling projects.","roast":"You single-handedly proved AI can make a blockbuster-looking music video faster than anyone can finish a joint — then spent the next week outraged that the same robots are steal-stealing culture. Ethical crusader by day, feature-film-in-an-afternoon flexer by... also day.","win":"Turned daily hustle into real momentum: crossed 1M TikTok likes, spawned a fan-run Discord, and amassed 30M+ views while showcasing a DIY pipeline that produced a viral, projection-ready music video in an afternoon.","recommendation":"On X, lean into process-driven storytelling: publish concise multi-tweet threads that break down 'how I made this' with short native videos/GIFs, post behind-the-scenes clips and before/after assets, pin a portfolio thread, host regular Twitter Spaces AMAs with collaborators and legal/ethics guests, convert viral posts into step tutorials to build trust, funnel engaged followers into Discord/newsletter for product drops and collabs, and use targeted hashtags (#GenerativeArt, #AIethics) plus consistent scheduling to amplify reach."},"created":1774573087918,"type":"the innovator","id":"blvcklightai"},{"user":{"id":"1235825654","name":"Alexis Rivas","description":"Making quality custom homes for everyone with algorithms and robots. Cofounder & CEO @coverbuild","followers_count":45020,"friends_count":1599,"statuses_count":8488,"profile_image_url_https":"https://pbs.twimg.com/profile_images/844908853741301761/tRzUKHy4_normal.jpg","screen_name":"alexisxrivas","location":"Los Angeles, CA","entities":{"description":{},"url":{"urls":[{"display_url":"buildcover.com","expanded_url":"http://buildcover.com","indices":[0,23],"url":"https://t.co/cLvdk2MLuU"}]}}},"details":{"type":"The Innovator","description":"Alexis Rivas is the cofounder & CEO of Coverbuild, obsessed with using algorithms and robots to make high-quality custom homes accessible to everyone. He mixes industrial design sensibilities with a founder’s impatience for slow systems and sloppy supply chains. His voice lands somewhere between product engineering, architecture fandom, and righteous annoyance at monopoly slowdowns.","purpose":"Democratize beautiful, reliable housing by industrializing construction: replace bespoke scarcity with repeatable, accountable, high-quality production so more people can live in thoughtfully designed homes without a decade-long wait or a mystery-grade steel bottle.","beliefs":"Believes in clear accountability (even if it means channeling the Code of Hammurabi), the power of mass production to raise quality, design that belongs in factories as much as museums, and that monopoly or regulatory inefficiency should not hold people’s homes hostage. Prioritizes transparency in materials and predictable, fast delivery.","facts":"Fun fact: Alexis tweeted a build that hit ~399k views and has built a home in 45 days — faster than his local utility could hook up power. He’s tweeted 8,368 times and has ~36.9K followers who tune in for his mix of product takes, architecture praise, and anti-slop tirades.","strength":"Clear, persuasive POV; technical and product credibility; ability to convert engineering work into viral narratives; demonstrated rapid execution (45-day build) and solid social proof as a founder/CEO.","weakness":"Bluntness can alienate allies (regulators, trades, cautious customers); a strong preference for industrial solutions may underplay cultural or local nuances in housing; high activity on X risks noise over deep community-building.","roast":"You’ll automate a whole neighborhood before the utility answers a service ticket — and you’ll tweet about it in the time it takes their hold music to loop. Your robots build faster than you’ll ever wait for customer support, and honestly, they’ve seen better manners.","win":"Founded Coverbuild and proved the concept in public: delivered a custom home in 45 days while turning that execution into viral momentum and a growing, engaged audience.","recommendation":"Turn viral sparks into repeatable content: post short behind-the-scenes clips of robots & factory workflows, thread crash-courses on 'how we cut build time to 45 days' with data and photos, pin a flagship case study, run regular AMAs/X Spaces for builders and adopters, and collaborate with architecture and manufacturing influencers. Use concise POV tweets that invite replies, and recycle top-performing threads into a newsletter or short videos to capture followers who want deeper context."},"created":1774572529805,"type":"the innovator","id":"alexisxrivas"},{"user":{"id":"137086701","name":"Virat Singh","description":"Founder @findatasets, market infra for your agents.","followers_count":48255,"friends_count":90,"statuses_count":7600,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1237964548704841736/iai1MNLE_normal.jpg","screen_name":"virattt","location":"New York, NY","entities":{"description":{},"url":{"urls":[{"display_url":"financialdatasets.ai","expanded_url":"https://www.financialdatasets.ai/","indices":[0,23],"url":"https://t.co/ZTELBmduPE"}]}}},"details":{"type":"The Innovator","description":"Founder @findatasets building market infrastructure for AI agents — the person behind Dexter, an open-source financial agent and a transparent, real-world AI hedge fund. Virat mixes engineering rigor with finance to democratize algorithmic investing and shares every line of code and agent reasoning. High-impact threads and demos make complex systems feel accessible.","purpose":"To democratize market infrastructure and make powerful, transparent financial agents accessible to everyone — enabling people to run, learn from, and improve algorithmic investing with open-source tools and reproducible reasoning.","beliefs":"Believes in openness, reproducibility, and education: code should be shared, agent decisions should be visible, and anyone should be able to learn by running real systems. Values rapid iteration, community collaboration, and practical tools over opaque black-box solutions.","facts":"Fun fact: Dexter hit 10,000 stars on GitHub. Virat has ~46,710 followers while following just 90 accounts and has tweeted ~7,505 times — a prolific builder with serious community reach.","strength":"Technical depth + clarity: builds end-to-end, interpretable multi-agent systems, ships fast, and backs claims with open-source code and demos that attract strong community traction.","weakness":"Can lean heavily into technical detail and rapid iteration, which risks alienating non-technical audiences, invites regulatory/skeptic scrutiny in finance, and can create noise from high tweet volume or over-promising features.","recommendation":"On X, double down on demo-driven storytelling: publish step-by-step threads that break a feature into 3–5 tweets, short screen-record videos showing Dexter running on local LLMs, and reproducible notebooks pinned to your profile. Host monthly Spaces/AMAs to walk through agent internals, amplify community reproductions, tag contributors, and use visuals (charts, agent callouts) to turn complex concepts into snackable content. Collaborate with finance and ML influencers for cross-posts and run mini-challenges that encourage people to fork, run, and share results.","roast":"You open-sourced an AI hedge fund in ~200 lines of code and scored 10k GitHub stars, yet you follow 90 people — clearly your agents are doing your networking, because you’re doing the social life in single-threaded mode.","win":"Dexter reached 10,000 stars on GitHub — a huge signal that an open-source financial agent resonated with the community (plus a viral tweet that broke 1.2M views)."},"created":1774572106577,"type":"the innovator","id":"virattt"},{"user":{"id":"971039337017171970","name":"Sylve","description":"🍊 speedrunning the blockchain endgame @hyli_org with @wraitii. \n\nbe kind","followers_count":6577,"friends_count":3392,"statuses_count":9122,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1690363922518245376/2nR79DgS_normal.jpg","screen_name":"sylvechv","location":"","entities":{"description":{},"url":{"urls":[{"display_url":"sylve.org","expanded_url":"https://sylve.org/","indices":[0,23],"url":"https://t.co/ZgcteOU5N6"}]}}},"details":{"type":"The Innovator","description":"Sylve is a fast-moving blockchain builder and community catalyst, speedrunning the 'blockchain endgame' at Hyli while keeping things delightfully human with a simple 'be kind' ethos. Hands-on with testnets, observability, and playful community experiments, they turn technical milestones into shareable moments. Their feed mixes engineering wins, event ideas, and the occasional life update (they got married — yes, really).","purpose":"To accelerate the real-world adoption of high-performance, developer-friendly blockchain infrastructure by shipping bold experiments, rallying builders, and proving systems at scale — all while keeping community warmth at the center.","beliefs":"Open source, rapid iteration, and human-first product design; decentralization should be usable and fun; technical rigor and kindness can coexist; demonstrations and community-led testing are the fastest route to meaningful change.","facts":"Fun fact: Sylve helped relaunch Hylé as Hyli and shepherded a testnet that saw ~70k transactions in 24 hours. Follower count ~6.6k, 9k+ tweets, and yes — a tweet reading 'sorry was busy getting married: what did i miss?' that became a charming moment in the timeline.","strength":"Relentless velocity and execution: ships experiments quickly and attracts engaged testers; strong storyteller for technical progress; builds playful, hands-on community energy that converts curiosity into action.","weakness":"Moves so fast that documentation, long-form explanation, or slower community members can get left behind; can prioritize shipping over polish; prone to burnout or fragmented conversations because they multitask across product, community, and persona.","roast":"You speedrun blockchains like it’s a video game — by the time the rest of us open the README, you’ve renamed the project, merged the patch, and somehow also gotten married. Slow down, or at least tag the tutorial for the laggards.","win":"Rebranding Hylé to Hyli and driving a wildly successful testnet run (70k txs in 24 hours) that galvanized testers and turned technical throughput into a viral community moment.","recommendation":"Pin a clear demo thread showing how Hyli works (short videos + gifs); run regular AMAs/Spaces with live testnet demos; publish concise dev threads breaking down wins (benchmarks, what we learned, how to join); collaborate with other builders for cross-promotion; use reply threads to convert high-reply tweets into FAQ threads; and keep 'be kind' as a community guideline to nurture long-term contributors."},"created":1774571559706,"type":"the innovator","id":"sylvechv"},{"user":{"id":"3252378935","name":"Su 🪷","description":"Founder & Somatic IFS coach exploring AI + self-inquiry + distraction. Experimenting in public with https://t.co/f7qwjBR7n6 and https://t.co/C0S33EfDFl","followers_count":4854,"friends_count":1356,"statuses_count":8934,"profile_image_url_https":"https://pbs.twimg.com/profile_images/2038629286035533825/GtwXykk2_normal.jpg","screen_name":"su_dreams","location":"https://myinneroasis.com/","entities":{"description":{"urls":[{"display_url":"myflowcus.com","expanded_url":"http://myflowcus.com","indices":[100,123],"url":"https://t.co/f7qwjBR7n6"},{"display_url":"letsflowork.com","expanded_url":"http://letsflowork.com","indices":[128,151],"url":"https://t.co/C0S33EfDFl"}]},"url":{"urls":[{"display_url":"myinneroasis.kit.com/subscribe","expanded_url":"http://myinneroasis.kit.com/subscribe","indices":[0,23],"url":"https://t.co/XXVUXMFW7o"}]}}},"details":{"type":"The Innovator","description":"Su 🪷 is a founder and somatic IFS coach who experiments publicly at the intersection of AI, self-inquiry, and distraction. She turns nervous-system insights into crisp, compassionate threads that routinely reach tens of thousands. Her work feels equal parts lab notebook, therapy session, and invitation to pay attention.","purpose":"To help people notice and transform distraction and procrastination by pairing somatic IFS with curious, public experimentation—so individuals move from protective reactivity into present, purposeful action.","beliefs":"Curiosity and compassionate witnessing are more powerful than willpower; nervous-system responses are signals, not moral failures; experimentation (including with AI) accelerates learning and shared healing; vulnerability in public builds trust and teaches others how to show up.","facts":"Fun fact: Su has tweeted ~8,951 times, has 4,855 followers and follows 1,330—yet her threads still hit tens of thousands of views (one reached ~91k views). She openly experiments in public with AI tools (see her shared links) and uses her own distraction moments as coaching material.","strength":"Deep somatic insight, clear and compassionate writing, willingness to experiment publicly, ability to translate nervous-system ideas into accessible metaphors, consistent output that builds trust and engagement.","weakness":"Can lean into constant experimentation which fragments attention; sometimes over-explains subtle internal states for an audience that prefers bite-sized takeaways; risk of attracting only a niche audience unless framing is broadened.","recommendation":"Pin your best-performing thread and turn it into a repeatable series (e.g., 'The Distraction Tell' threads). Use short videos or voice clips to demo a 2-minute somatic practice, run weekly micro-experiments with clear CTAs, host X Spaces to convert passive viewers into engaged followers, and collaborate with complementary creators (AI builders, therapists, productivity writers) to expand reach.","roast":"You’ve made popping open a new tab into a branded somatic milestone—congrats, your inbox is now a spiritual practice and every refresh is a rite of passage.","win":"Built an engaged audience and sparked large-scale conversations about procrastination and the nervous system—several threads reached tens of thousands of views (one ~91k), reframing procrastination as a protective response rather than a character flaw."},"created":1774571442943,"type":"the innovator","id":"su_dreams"},{"user":{"id":"361860294","name":"ria bhutoria","description":"stablecoins @stripe","followers_count":15733,"friends_count":2589,"statuses_count":3394,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1963391844441886723/Uqx0rsV3_normal.jpg","screen_name":"riabhutoria","location":"","entities":{"description":{}}},"details":{"type":"The Innovator","description":"Ria Bhutoria is a product-minded payments and crypto operator who’s obsessed with making stablecoins practical, safe, and widely useful. She builds infrastructure, writes smart threads, and moves between startups and platform-level roles with infectious enthusiasm. Expect clear takes, design-first thinking, and a knack for turning research into real products.","purpose":"To accelerate mainstream adoption of stablecoins and crypto-native payments by building rigorous, user-first infrastructure and tools that make money movement faster, cheaper, and more accessible for everyone.","beliefs":"Product craft and engineering rigor beat hype; interoperability, neutrality, and sound guardrails are essential for crypto to serve real users; verification and careful design are the antidotes to blind trust; permissionless options and pragmatic rails can coexist.","facts":"Fun fact: Ria went all in on crypto seven years ago and has since parlayed that conviction into leadership bets—joining teams like Stripe and delta to ship stablecoin-first infrastructure (and she signed the Stripe announcement with a cowboy hat emoji 🤠).","strength":"Combines deep technical/product intuition with an operator’s execution muscle; great at explaining complex protocol tradeoffs in plain language; credible network and the ability to rally engineering and biz teams around infrastructure projects.","weakness":"Can sound delightfully nerdy to outsiders—sometimes assuming audiences share a high baseline of technical knowledge—and can be impatient with slow consensus or purely theoretical debates that don’t lead to product outcomes.","roast":"Ria will design the perfect, elegantly peer-reviewed stablecoin pipeline, document it in three threads, and quietly join a startup that makes it slightly less theoretical—because she can’t resist building the thing she just spent a week arguing about on Twitter.","win":"Turning early crypto conviction into measurable impact: leadership roles at high-profile projects (Stripe’s stablecoin efforts and delta as COO) and visible community influence that drives hiring, product adoption, and funding interest.","recommendation":"On X, lean into explainer threads that break down one payment or stablecoin flow per thread, publish short post-mortems of design choices, run monthly AMAs or Spaces with payments folks and merchants, use simple visuals to illustrate flows, and tag/engage people who can validate economics—this turns technical credibility into broader, practical influence."},"created":1774570442661,"type":"the innovator","id":"riabhutoria"}],"activities":{"nreplies":[],"nbookmarks":[],"nretweets":[],"nlikes":[],"nviews":[]},"interactions":null}},"settings":{},"session":null,"routeProps":{"/creators/:username":{}}}
