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Crazy what Meta Ads can do — before this I was doing $400–$600 on a peak day, and now the day isn’t even over and I’ve hit my first $1K day.

Falling in love with Meta Ads

We’re at $20K/month now — still far from 100K, but just last week we were at 10K, so scaling is working. ROAS is stable, and I’m realizing how much easier scaling gets once you have winning ads and cash flow. I’m running low on funds, so I might need to slow things down until the next Apple payout, but I still expect to hit 40K/month in 3–4 weeks. Also building a new app right now — probably my best one yet. So much work to do.

Daily reminder: trust the process — six months ago I was at zero.

Guys, a lot of you ask me how to start with Meta ads, but 90% of the time you haven’t even done organic yet. My advice as someone who used to think paid ads only lose money is this: don’t run paid ads until your app is making at least 5K/month. You’ll probably lose money if you haven’t learned how to make viral videos, optimize your onboarding and pricing, and test all those things for free with organic traffic. Otherwise, you’ll end up paying $100/day just to test what you could’ve learned organically and that’s why most people lose money when they start with paid ads.

Testing weekly plans (again). Here’s the thing: the first image is Yearly with a Monthly plan — it gives me more conversions and more revenue ($400–$600/day). But when I switch to Weekly, it drops to around $300–$400/day, although my MRR increases. So, Yearly + Weekly if you want a nice MRR to show off, and Yearly + Monthly if you want to make real money. (At least in my case.)

Always validate your content and marketing before building. I’m testing my new app idea — 1K+ views and 10 saves so far. Looks like a good sign. I’ll drop 2–3 more videos, and if the pattern continues or one blows up, I’ll start coding.

That’s a poor mindset. When will people understand that making 100K/month with a 10K profit is better than 10K/month all profit?

Bro got me

Starting a Meta Web-to-app funnel camping, let’s see if it works.

Update: We’re now making $12K/month going for that $100K/month 🟩🟩⬜⬜⬜⬜⬜⬜⬜⬜

This is how you know you’ve found a winning ad. Btw, ROAS might go down a bit while scaling, but let’s see.

When do you guys turn off notifications?

Crazy what Meta Ads can do — before this I was doing $400–$600 on a peak day, and now the day isn’t even over and I’ve hit my first $1K day.

Falling in love with Meta Ads

We’re at $20K/month now — still far from 100K, but just last week we were at 10K, so scaling is working. ROAS is stable, and I’m realizing how much easier scaling gets once you have winning ads and cash flow. I’m running low on funds, so I might need to slow things down until the next Apple payout, but I still expect to hit 40K/month in 3–4 weeks. Also building a new app right now — probably my best one yet. So much work to do.

Guys, a lot of you ask me how to start with Meta ads, but 90% of the time you haven’t even done organic yet. My advice as someone who used to think paid ads only lose money is this: don’t run paid ads until your app is making at least 5K/month. You’ll probably lose money if you haven’t learned how to make viral videos, optimize your onboarding and pricing, and test all those things for free with organic traffic. Otherwise, you’ll end up paying $100/day just to test what you could’ve learned organically and that’s why most people lose money when they start with paid ads.

Daily reminder: trust the process — six months ago I was at zero.

This is how you know you’ve found a winning ad. Btw, ROAS might go down a bit while scaling, but let’s see.

Starting a Meta Web-to-app funnel camping, let’s see if it works.

Always validate your content and marketing before building. I’m testing my new app idea — 1K+ views and 10 saves so far. Looks like a good sign. I’ll drop 2–3 more videos, and if the pattern continues or one blows up, I’ll start coding.

Update: We’re now making $12K/month going for that $100K/month 🟩🟩⬜⬜⬜⬜⬜⬜⬜⬜

Testing weekly plans (again). Here’s the thing: the first image is Yearly with a Monthly plan — it gives me more conversions and more revenue ($400–$600/day). But when I switch to Weekly, it drops to around $300–$400/day, although my MRR increases. So, Yearly + Weekly if you want a nice MRR to show off, and Yearly + Monthly if you want to make real money. (At least in my case.)

When do you guys turn off notifications?

Finally breaking the 10k line

Bro got me

After taking my main app to $10K/month, I’ve set two goals. First, scale my current app to $100K. Second, build a new one from scratch and take it to $10K to prove it’s not just luck. I’ll be sharing the whole process here. Let’s see how this turns out.