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Zuckerberg’s worst creation was Chamath.

A lot of people on here think it’s easy to boot up manufacturing in the US. I’ve built a handful of production facilities in the US - two with 100+ employees. It takes a ton of time and millions of dollars. A lot of the time the raw materials you need aren’t available at all. There’s also a well known shortage of industrial space, costs are crazy! It’s very very tough to do business in the US as a manufacturer. I think regulations should have been relaxed first and then something like this done…but imposing tariffs like this without infrastructure existing in the US is just going to curb stomp a bunch of small/medium businesses.

Baby arrived! A girl 😎 Everything went smoothly too!

I keep getting ads for cocaine on Facebook. They’re just using link tree as a cloaking page. Kind of surprised this works.

Possibly the dumbest person on Twitter.

CMO is the toughest c-suite seat by factor of 10x

“How did we get so poor mom” “Your dad started a dtc brand that has insane working capital requirements”

None of the pro-tariff morons understand how hard it is to build a manufacturing facility from scratch in the US. I've done it multiple times at scale with 100+ employees per facility; you will be out of business by the time you even receive PERMITS to put a new facility up. Even if you're in a red state with "loose" regulations, it takes forever to receive approvals. At least cut all the red tape down before doing something like this...

Animate all of your top performing statics using VEO. Doesn't take very long. Good lift.

I’m convinced playing a lot of strategy heavy video games like Age of Empires or MMOs as a kid either makes you a complete glue eater doomed to eat hot pockets forever or a 300 IQ entrepreneur later in life.

Here are 5 super fast ways to juice profitability very fast at a DTC co. We've done this at a dozen cos. 1. Cut shipping costs. Reshop shipping carriers with one big cheat code. You NEED to turn your existing carrier off or they won't take you seriously. We use a grey hat (no problems for us in 4+ years) service to keep shipping under their accounts at reduced rates while we negotiate with Fedex/UPS. 2. Rehaul packaging. Examine packaging for your core product lines. At one company, we had a lot of product that was a long rectangle. Then we had one product that was packaged as a square but the square package was in ~37% of orders. This meant our boxes had to be way bigger than they should have been which drove up shipping costs. So we redid packaging to make everything ship in a rectangular box. You can also do things like find optimal edge crush strength required for your boxes and reduce the box thickness to save on cardboard. This was ~0.5% of rev at one co! You can take this to the next level with something like a packsize machine, which prints optimized boxes per package. Only really makes sense if you are high variance per package. 3. AdWords overspend. Export AdWords reporting to see what keywords you are actually spending on. Dollars to donuts there is some OBVIOUS brand stuff in there that shouldn't be, and platform is over attributing. Even with MTA solutions, they are usually wrong b/c of cross device patterns. Cross device is a HUGE problem if you have a lot of avg items per order. Test trimming budgets by 50% and hold that based on your avg consideration period to see if its incremental rev for you. 4. Merchandising & collection sort logic. What is the logic for showing specific products you show on collections, your menu, your homepage, etc? Usually there is a massive AOV/CR unlock here that is very easy to implement. There's an article on my blog that shows you how to do this fast & cheap. 5. Reevaluate staff/offshore. Use the "GWC" tool from EOS to evaluate all staff and have you teams use it to evaluate their team. That tool is beautiful because it's simple & incredibly powerful. It really slaps you in the face if you're murky about someone. If you aren't offshoring, do so. There's no real reason for most roles to be in the US, especially once you factor in payroll taxes, liabilities tied to US employees, etc. I like to use a cheap ATS like Jazz HR to post on indeed/linkedin aggressively, no need for some marked up 3p firm (noob move). 6. Get on a plane. Other cultures outside of the US value facetime 10x more. This means you need to show up in person to get juicy terms/pricing. Visit your vendors and attend trade shows. I've never lost money doing this, ever! Fly economy, stay at cheap hotels and show up. No need for a booth at most trade shows to make it a profitable trip. BTW when negotiating with suppliers in other countries, there is a real "big man" thing most of the time. Instead of trying to beat them up on pricing, suggest alternatives like "how can we engineer this to be X instead of Y?". You'll usually find there's a lot of things your manufacturer is doing that adds zero value to you and your customer, but drives up cost. The fastest way to resolve this is by meeting them in person and seeing how the product is made.

A lot of people think they are being "nice" by not firing underperformers. In reality, they are being incredibly unfair to the rest of the company by keeping underperformers around. It's a sports team not a family, and being too cowardly to remove underperformers does not make you a good or nice person, it just makes you a coward lol

Zuckerberg’s worst creation was Chamath.

If you are planning on 3 kids, are you pretty much doomed to a minivan?

Stupid to try and travel with a ~3 month old? Short flight.

Baby arrived! A girl 😎 Everything went smoothly too!

What’s the best 0 cal energy drink?

I keep getting ads for cocaine on Facebook. They’re just using link tree as a cloaking page. Kind of surprised this works.

A lot of people on here think it’s easy to boot up manufacturing in the US. I’ve built a handful of production facilities in the US - two with 100+ employees. It takes a ton of time and millions of dollars. A lot of the time the raw materials you need aren’t available at all. There’s also a well known shortage of industrial space, costs are crazy! It’s very very tough to do business in the US as a manufacturer. I think regulations should have been relaxed first and then something like this done…but imposing tariffs like this without infrastructure existing in the US is just going to curb stomp a bunch of small/medium businesses.

Anyone know a good freelance media buyer that can handle Meta for a smaller brand spending ~$200k - $300k a month? Largely Meta.

How realistic is it to work from home with a new baby? 3bd apt, rooms are pretty far. Dumb idea? Should I move to a bigger place prior or plan on working out of a friends office? 🤨

I’m convinced playing a lot of strategy heavy video games like Age of Empires or MMOs as a kid either makes you a complete glue eater doomed to eat hot pockets forever or a 300 IQ entrepreneur later in life.

It's really, really hard to find people with a good sense of urgency. What's the best way to screen for it in interviews?

CMO is the toughest c-suite seat by factor of 10x

Every entrepreneur has an uncontrollable urge to invest in a local restaurant.

Why don't display ads really work?