Get live statistics and analysis of Paul Kennedy | Creative Agency's profile on X / Twitter
Ad creatives for scaling eCommerce brands 📸 📈 Working with worlds biggest brands and athletes 🌍
702following2kfollowers
The Entrepreneur
Paul Kennedy is a high-energy creative entrepreneur who crafts ad campaigns for scaling eCommerce brands, collaborating with some of the world’s biggest names and athletes. His content blends industry expertise with actionable frameworks, making him a go-to source for innovative marketing insights. Always engaged and prolific, Paul brings a practical, results-driven approach to creative agency leadership.
For someone who works with heavyweight champions, Paul sure throws an awful lot of punches on Twitter — might want to pace those tweets or people will start counting them like rounds in a boxing match!
Successfully built and scaled ad creative projects for Tyson Fury’s brands, producing massive content output in record time and creating frameworks that invite community engagement.
Paul's life purpose revolves around empowering eCommerce brands to scale rapidly through creative and strategic advertising, pushing boundaries in marketing innovation while building strong partnerships with high-profile clients.
He believes in the power of creativity combined with data-driven strategy, the value of collaboration with top-tier talent, and that scalable growth in eCommerce comes from relentless innovation and remixing proven ideas in fresh ways.
His ability to rapidly produce high-impact creative content and leverage collaborations with world-class athletes and brands sets him apart. He’s also skilled in engaging his audience with valuable, shareable insights and offers.
Paul’s follower count is undefined and he follows a substantially high number of accounts (702), which might dilute his personal brand’s exclusivity and perceived authority. Also, a high tweet volume could risk overwhelming his audience or diluting message focus.
To grow his audience on X, Paul should focus on curating his tweets for more focused, high-value content rather than quantity, and deepen engagement by hosting live Q&A sessions or Twitter Spaces using his Creative Remix Framework. Highlighting behind-the-scenes content with his high-profile clients could also amplify follower loyalty and attract new brand partnerships.
Paul’s team generated over 60 video ad assets in just 2 hours with Tyson Fury using their creative remix framework — talk about efficiency meeting creativity!
Underrated play when writing scripts
Go to the National library of medicine website; ncbi.nlm.nih.gov
Search something relevant to what your product solves
Bonus for including the active ingredient
Choose a decent study that is FOR your claim
Choose one within a year and a localised name (Western name if that’s your market)
Use that in your script as education, reaffirming skeptics, citing facts etc
Eg
“Scientific research confirm this ingredient… xyz
In a 2024 study, Russell et al proved the compatibility of beef tallow with human skin”
Go to town with this
I’ve written dozens of of scripts recently picking apart actual studies
I even wrote an ad on one part of one study that proved a specific ingredient in my clients competitors product reduced fertility rates, and that ad is doing really well
Use the screenshots in your video with highlighting effect on key words
For problem solution ads, or products that need extended time periods to display before and after results, this strategy is superb
Happy scripting
currently experimenting, multitasking and advising multiple pre-tges, ex @berachain@0xmantle. prev life, datasci ai @startups, indie dev sold 2x -- alt @0xuth
9-5 SWE @day • Yoga instructor • App builder @night
Sharing the balance: code, startups, mindfulness
Learning in public → Currently building @BuildingEventra
Retention-focused email marketing for 4,5 & 6 figure eCom brands. On track for $100M in client revenue. Building @uptiveagency Big on Faith | Family | Finance!
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They trust the idea that consistent effort and learning from failures pave the path to exponential rewards.","facts":"Fun fact: Scribbler made over $37,000 in less than a year from early DeFi projects and airdrops, while growing their presence to nearly 44,000 tweets, showing unmatched dedication!","strength":"Resilience and an entrepreneurial mindset drive Scribbler’s success, alongside a deep understanding of DeFi protocols and the ability to network effectively in niche communities.","weakness":"Their extreme tweet volume risks overwhelming followers with content, and a heavy focus on income figures might limit engagement with broader audiences who seek varied interactions.","recommendation":"To grow their audience on X, Scribbler should diversify their tweet formats—incorporating polls, fleeting opinions, and educational threads—to boost interaction and reduce the impression of relentless self-promotion. Engaging more personally and sharing behind-the-scenes stories will humanize the brand and attract loyal followers.","roast":"Scribbler probably tweets so much that the ‘scrolling’ action on X should be renamed ‘the Scribbling marathon’—at this rate, they might just bankrupt their keyboard before their next big win!","win":"Turning a $300/month job into a $4,100/month average income from DeFi airdrops and protocols within 9 months stands out as a defining achievement, illustrating their ability to bet on themselves and win big."},"created":1763176619729,"type":"the entrepreneur","id":"defi_scribbler"},{"user":{"id":"409148041","name":"Pablo Omeñaca","description":"","followers_count":1226,"friends_count":185,"statuses_count":206,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1801057096273653760/2gnr1ioF_normal.jpg","screen_name":"houmland","location":"San Francisco","entities":{"description":{"urls":[]}}},"details":{"type":"The Entrepreneur","description":"Pablo is a bold and driven entrepreneur who thrives on turning ideas into reality and isn’t afraid to take risks. 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He values grit, adaptability, and the courage to embrace uncertainty in the startup world.","facts":"Fun fact: Pablo once made a last-minute, cross-country journey from Madrid to San Francisco just to grab a 15-minute interview with Y Combinator—and it paid off with funding and a fresh start!","strength":"His biggest strengths are unshakable determination, the ability to adapt and pivot quickly, and the talent to communicate his vision with clarity and passion. Pablo’s honesty about vulnerabilities makes him relatable and builds trust with his audience.","weakness":"On the flip side, his fast-paced lifestyle and tendency to dive headfirst could mean he sometimes overlooks details or burns out. The eagerness to share and get feedback quickly might lead to moments where he appears scattered or underprepared.","recommendation":"To grow his audience on X, Pablo should share more behind-the-scenes content on his startup journey, including failures and lessons learned, alongside his successes. Engaging with other entrepreneurs and AI thought leaders through replies and threads will build a stronger network and elevate his influence.","roast":"Pablo’s hustle is so relentless, even his coffee needs a coffee—he’s basically a startup who forgot to take a break and recharge, just waiting for someone to remind him naps are not a sign of weakness.","win":"Landing Y Combinator funding after an impromptu transatlantic sprint and turning that opportunity into a fully settled life and company in San Francisco is Pablo’s standout achievement."},"created":1763176611642,"type":"the entrepreneur","id":"houmland"},{"user":{"id":"1714975847940239360","name":"De","description":"currently experimenting, multitasking and advising multiple pre-tges, ex @berachain @0xmantle. prev life, datasci ai @startups, indie dev sold 2x -- alt @0xuth","followers_count":23451,"friends_count":585,"statuses_count":616,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1903090285145681920/iezE3Pn6_normal.jpg","screen_name":"onlythede","location":"lab","entities":{"url":{"urls":[{"url":"https://t.co/POVL2zF8hu","expanded_url":"https://bento.me/onlyde","display_url":"bento.me/onlyde","indices":[0,23]}]},"description":{"urls":[]}}},"details":{"type":"The Entrepreneur","description":"De is a dynamic multitasker who thrives at the intersection of strategy, tech, and startup culture. 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Engaging with followers through Q&As or live discussions could also create a more inclusive community, attracting both seasoned investors and aspiring entrepreneurs."},"created":1763176145606,"type":"the entrepreneur","id":"jay2p"},{"user":{"id":"1942447461412253696","name":"Hanna","description":"Building Phoneless Garden 🌱 A gentle app that helps people reduce screen time without guilt. (she/her)","followers_count":102,"friends_count":152,"statuses_count":676,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1966802087045480448/UZIiZj8B_normal.jpg","screen_name":"HannaCodes","location":"Building….","entities":{"description":{"urls":[]}}},"details":{"type":"The Entrepreneur","description":"Hanna is a determined builder balancing her day job as a mechanical engineer with her passion project, Phoneless Garden—a gentle app aimed at helping users reduce screen time guilt-free. 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Hanna values transparency, focus, and kindness toward oneself, especially when tackling the inevitable ups and downs of entrepreneurship.","facts":"Fun fact: Hanna juggles engineering by day and app development by night—proof that multitasking is an art form she’s mastering while curating a special place for Phoneless Garden to grow.","strength":"Her biggest strengths are her dedication to a meaningful mission, her openness to community input, and her ability to communicate complex tech ideas in an accessible and friendly manner.","weakness":"Her primary challenge lies in maintaining focus amid a flood of ideas and the emotional rollercoaster of follower fluctuations, which could sometimes distract from her core project.","recommendation":"To grow her audience on X, Hanna should leverage her unique dual perspective as both engineer and creator by sharing behind-the-scenes snippets, quick lessons learned, and inviting followers to co-create solutions. Interactive polls on app features or simple ‘dev diary’ threads would boost engagement while building a loyal community.","roast":"Hanna’s follower count is like her app ideas—always rising and falling with dramatic flair. Maybe she should consider adding a 'follower mood tracker' feature next, just to keep us all entertained while she rides the emotional waves!","win":"Her biggest win is daring to build Phoneless Garden, a thoughtful app addressing a common modern struggle, turning her personal mission into a tangible product that invites community collaboration and thoughtful tech use."},"created":1763176144195,"type":"the entrepreneur","id":"hannacodes"},{"user":{"id":"1331548714935136257","name":"Lily | Social Media & Photographe","description":"👩🏼💻 Freelance 📸 Social Média Manager & Photographe Sportive⚡ J’immortalise l’énergie & la passion du sport | Fondatrice @agence_athletia","followers_count":756,"friends_count":1108,"statuses_count":4420,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1920882718864285696/elRoAUYb_normal.jpg","screen_name":"Lily_Dieudonne","location":"Vaucluse ","entities":{"description":{"urls":[]},"url":{"urls":[{"display_url":"bento.me/lilydieudonne","expanded_url":"https://bento.me/lilydieudonne","url":"https://t.co/JLC7mJKiel","indices":[0,23]}]}}},"details":{"type":"The Entrepreneur","description":"Lily is a dynamic freelance Social Media Manager and Sports Photographer who thrives on capturing the raw energy and passion of athletes. 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Lily values transparency and courage, especially when it comes to confronting uncomfortable truths, like the realities of abuse, while nurturing community growth and support within the sports world.","facts":"Fun fact: Lily celebrated her first photo sale just five months after joining the platform — proof that passion and persistence pay off, even if it’s not yet her full-time income!","strength":"Lily’s entrepreneurial mindset paired with her creative talents positions her as a proactive connector and content creator within the sports and social media niches. She’s resilient, authentic, and unafraid to tackle serious topics, inspiring trust and loyalty among followers.","weakness":"Her rapid pace and emotional openness can sometimes overwhelm her audience, and balancing vulnerability with professional branding might pose challenges. Additionally, frequent posting without strategic follower engagement may limit her growth potential on X.","recommendation":"To amplify her presence on X, Lily should leverage storytelling threads that blend her photography with personal experiences and industry insights. Engaging more actively with her community via polls, Q&As, and response tweets will foster deeper connections and expand her loyal following.","roast":"Lily’s hustling so hard she probably photographs her coffee before she drinks it — capturing every pixel of her grind, but hey, at least the grind’s in focus even if her sleep schedule isn’t!","win":"Securing three sports event accreditations in a short time is a huge win, highlighting her rising credibility and the growing recognition of her dual talent in social media and sports photography."},"created":1763175960211,"type":"the entrepreneur","id":"lily_dieudonne"},{"user":{"id":"592619448","name":"Abhishek Ekaanth","description":"🏗️ Building @caddyfi, @zk_bankai 🤗@AntlerGlobal Plants powered 💪🏾🌱, MSc in AI, digital nomad (16/195)","followers_count":1535,"friends_count":3925,"statuses_count":6358,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1965437520935878661/kkdjTg5R_normal.jpg","screen_name":"humblefool","location":"BLR - AMS - SGN - nomad","entities":{"description":{"urls":[]},"url":{"urls":[{"display_url":"linktr.ee/humblefool94","expanded_url":"https://linktr.ee/humblefool94","url":"https://t.co/f1dfGkhs5B","indices":[0,23]}]}}},"details":{"type":"The Entrepreneur","description":"Abhishek Ekaanth is a resilient and ambitious builder, steering innovative projects like @caddyfi and @zk_bankai while embracing the digital nomad lifestyle and a passion for AI. His feed is an inspiring mix of startup hustle, candid reflections on failure, and energetic community engagement. Always pushing forward, he embodies the spirit of turning setbacks into comebacks.","purpose":"To create transformative tech ventures that challenge the status quo and empower communities through innovation, all while cultivating resilience and authenticity in the entrepreneurial journey.","beliefs":"Abhishek values relentless persistence, transparency about failures, and the power of community support. He believes true success comes from learning through setbacks and leveraging networks to accelerate growth and impact.","facts":"Despite high-profile rejections from YC, Google, and multiple VCs, Abhishek persevered to get @caddyfi accepted into the @StarknetFndn Seedcelerator Cohort 2, showcasing remarkable grit and determination.","strength":"Fearlessness in the face of failure, an ability to build and scale tech startups, and strong engagement with his community and peers make Abhishek a natural leader and innovator in the entrepreneurial space.","weakness":"His blunt and sometimes abrasive communication style might alienate more sensitive followers, and his high activity paired with a large following list suggests potential challenges in maintaining deep, authentic connections.","roast":"Abhishek probably has 'ghosted by VCs' on his resume right next to 'Google wasn’t hiring me'—proof that even great minds can be stubbornly ignored until they win big or just tire you out with relentless tweets.","win":"Securing acceptance into the prestigious @StarknetFndn Seedcelerator Cohort 2 for @caddyfi, marking a crucial milestone in his startup journey.","recommendation":"To grow his audience on X, Abhishek should balance his high-energy, candid tweets with more strategic storytelling that highlights his entrepreneurial wins and lessons learned. Engaging more deeply with followers through Q&A sessions or AMAs will turn passive viewers into loyal supporters."},"created":1763175842124,"type":"the entrepreneur","id":"humblefool"},{"user":{"id":"1980333288951803905","name":"John Krakov","description":"Founder at https://t.co/kqUlR3M4aB - I help businesses distribute their products with AI agents","followers_count":166,"friends_count":13,"statuses_count":1309,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1982561659722870784/aVrvrWcA_normal.jpg","screen_name":"JohnKrakbtc","location":"","entities":{"description":{"urls":[{"display_url":"vume.ai","expanded_url":"http://vume.ai","url":"https://t.co/kqUlR3M4aB","indices":[11,34]}]},"url":{"urls":[{"display_url":"vume.ai","expanded_url":"https://vume.ai","url":"https://t.co/51wBjtK04e","indices":[0,23]}]}}},"details":{"type":"The Entrepreneur","description":"John Krakov is a no-nonsense SaaS evangelist who lives and breathes distribution. 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John values grit, persistence, and a data-driven, ruthless approach to marketing over blind product worship.","facts":"Fun fact: Despite emphasizing distribution over product, John himself runs a lean follow-back network—following only 13 accounts—showing he masters focus and curation even in his own social strategy.","strength":"John’s strengths lie in his relentless clarity and consistency, his ability to strip away startup fantasies and evangelize gritty, actionable distribution strategies backed by AI.","weakness":"His direct, sometimes blunt messaging might alienate founders who are sensitive to criticism or still enamored by product-centric success stories, risking engagement loss.","roast":"John’s obsession with distribution is so intense, if he spent half as much time building product as he tweets about selling it, he might actually have customers knocking down his door instead of just preaching to the choir.","win":"John’s biggest win is founding a cutting-edge AI agent business that helps SaaS companies field the toughest part of startup survival: cracking the distribution code.","recommendation":"To grow his audience on X, John should capitalize on his expert tone but also share more success stories and practical AI case examples to soften his hard truths, making his advice more accessible and shareable among SaaS founders."},"created":1763175518563,"type":"the entrepreneur","id":"johnkrakbtc"},{"user":{"id":"1970569923815673856","name":"Sanjna Agrawal","description":"9-5 SWE @day • Yoga instructor • App builder @night\nSharing the balance: code, startups, mindfulness\nLearning in public → Currently building @BuildingEventra","followers_count":144,"friends_count":165,"statuses_count":282,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1971574025609502721/PLzj6X4z_normal.jpg","screen_name":"AgrawalSan38438","location":"New York","entities":{"description":{"urls":[]}}},"details":{"type":"The Entrepreneur","description":"Sanjna Agrawal masterfully juggles her role as a software engineer by day and an app-building yoga instructor by night while embracing mindful living. 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SuperX
