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Marketing & Growth Lead at @chatbase | Currently at $8M ARR Co-host of The Morning Maker Show → morningmakershow.com 🌸
3kfollowing20kfollowers
The Entrepreneur
Sandra Djajic is a powerhouse Marketing & Growth Lead, currently steering Chatbase at a $7M ARR milestone while co-hosting The Morning Maker Show. With a prolific tweeting presence and a knack for building efficient marketing systems, she blends sharp business insights with tech-savvy innovation. Her content champions the real-world hustle behind startup success and growth strategies.
Co-Founder @forever_dao / @ProductHunt launches / I use AI to build, to think and one day, to live past 150. / Using AI to improve online and offline world.
Sandra’s tweet game is so relentless, she’s probably the reason the ‘tweet frequency’ metric exists, if she tweeted any more, the birds outside might unionize for overtime pay.
Masterminded Chatbase’s impressive $7M ARR growth and successfully built proprietary marketing automation tools, proving she doesn’t just grow companies, she engineers growth ecosystems.
To innovate and optimize growth strategies that empower startups and SaaS businesses, helping them scale effectively while educating and inspiring the entrepreneurial community.
Sandra values practical experience over theory, transparency in business operations, and the power of smart automation to stay ahead in competitive markets. She believes in fostering trust through well-designed customer journeys and delivering genuine value that converts users into paying customers.
Her entrepreneurial spirit shines through with remarkable hands-on problem-solving, data-driven decision-making, and the ability to translate complex marketing challenges into actionable growth tactics. Sandra's high engagement tweets prove her knack for resonating with a wide audience.
Her high tweet volume paired with intense involvement in multiple projects may lead to audience fatigue or diluted focus, making it harder for followers to catch her most valuable insights consistently.
To amplify influence on X, Sandra should consider curating tweet threads that break down her epic marketing strategies into digestible, shareable lessons and tap into more conversational engagement with her followers to convert her large active following into a loyal community.
Fun fact: Sandra doesn’t just talk about growth, she built her own ad tracking software to streamline competitive analysis, combining automation and AI for an edge in marketing execution.
I'm building my own ad tracking software with Lovable.
I run ads with @chatbase_co, and to stay ahead of the competition, I wanted one platform where I could automate my entire workflow.
Usually, I’d manually check Meta Ads Library, LinkedIn Ads Library, and Google Ads Transparency for competitors. Then I’d take screenshots, bring them into ChatGPT, and analyze everything but without real visuals or structure.
Now, I’ve built my own workflow with Lovable and it looks pretty solid.
Told you, let’s do vibe marketing.
Here’s what happens in the background:
Users add a competitor (like “slack”) from the dashboard
The app triggers browser agents that:
Visit Meta, Google, and LinkedIn ad libraries
Scrape visible ads (headline, body, CTA, platform)
Scraped ads are saved to Supabase in real time
A GPT agent analyzes the ad strategy:
Messaging themes, tone of voice, audience, counter-ad ideas
Everything shows up inside the app:
Real ads by platform
AI-generated insights
Scraper status and last updated timestamps
Stack:
Lovable for the frontend
Make..com for automation
Supabase for storage and querying
OpenAI
I joined @chatbase_co exactly 1 week ago.
Here’s what I learned so far about how they got to $380k MRR—and my plan to make that $1M MRR.
I wanted to share this with every indie maker striving to hit these numbers (with approval from @yasser_elsaid_ 😄).
Yasser built Chatbase by sticking with one product, refining it, and solving a real problem for customers—a long-term approach that paid off.
What’s working for Chatbase:
Building in public
- @yasser_elsaid_ shares simple demos of Chatbase with every new feature. Works especially well for AI products with that “WOW” factor.
- Organic posts on Reddit and LinkedIn got picked up by AI influencers, spreading like wildfire.
Building an influencer pipeline
- Big spreadsheet with influencers (some small, some BIG). Focus on long-term partnerships instead of one-off posts = consistent momentum.
Paid Ads
Simple strategy: Keep spending more as long as the ROI is positive. If it’s working, scale!
Partnering with established companies
Collaborations with @vercel, @supabase , and @Railway.
Chatbase logo is featured on their landing pages.
Joint marketing + case studies = credibility boost.
Making educational content
Chatbase is in the B2B SaaS space. Many customers are into business, tech, and AI content.
Being active in these communities positions Chatbase as an industry leader.
My plan to hit $1M MRR:
✅ Double down on what’s working: public demos, influencers, ads, and partnerships.
✅ Build a community around Chatbase—engage users and make them part of the journey.
✅ Plan an epic Product Hunt launch on Feb 4th (it’s a Tuesday—you know I love Tuesdays).
✅ Expand partnerships with even more companies to make Chatbase the go-to tool in the space.
And the most important lesson: one product, solve a real problem, and stay consistent. 🧠
peeps let's grow to 1mil.
Now @chatbase is at $6M ARR, but to get to $1M ARR, here’s what you need:
Your product priced at $40/month
Hitting $83K MRR
Around 2k customers
Here’s how to get those 2,000 customers:
- Build your brand on socials
- Build a product in your niche
- Reach out to your first 40 people and onboard them manually
- Launch on every platform Product Hunt, Reddit, Indie Hackers, wherever your people hang out
- Reach out to influencers on X, LinkedIn, and YouTube
- Sponsor newsletters in your niche
- Build a solid outreach funnel
- Automate that funnel
And just like that, you’re at $83K MRR, aka $1M ARR.
Let’s go.
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