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News updates from Malaysia's top English-language daily and website. Star Media Group Berhad SSM: 197101000523 (10894-D)

276 following1M followers

The Curator

The Star is the official Twitter account of Malaysia's top English-language daily newspaper. They curate and share news updates, offering a comprehensive view of current events in Malaysia and beyond. With a large volume of tweets, they serve as a reliable source of information for those seeking news from the region.

Impressions
28.1k11.2k
$5.28
Likes
23023
53%
Retweets
16210
38%
Replies
115
3%
Bookmarks
273
6%

The Star's Twitter account is like a well-stocked library - overflowing with information but lacking a bit of personality. Maybe a few more jokes, a sprinkle of wit, and a dash of human interaction could help them connect with their audience on a deeper level.

The Star's vast archive of news tweets serves as a valuable historical record of events in Malaysia, providing a comprehensive timeline of major happenings and developments.

To inform and engage the public with timely and relevant news updates, fostering a well-informed and engaged Malaysian audience.

The Star believes in the power of accurate and unbiased news reporting to empower individuals and shape public discourse. They value journalistic integrity and strive to provide a platform for diverse perspectives and viewpoints.

The Star's consistent content creation and wide reach make it a reliable source of news for the Malaysian audience. Their strong brand recognition and established reputation ensure trust and credibility.

The Star's Twitter engagement is relatively low, suggesting a lack of interaction with their audience. The lack of a clear editorial voice and a focus on solely news updates can make them seem impersonal and detached.

To boost engagement, The Star should focus on developing a unique brand voice and using interactive features like polls, Q&A sessions, and live tweets. By incorporating more engaging elements into their content strategy, they can foster a more dynamic and interactive experience for their followers.

The Star's Twitter account has tweeted over 600,000 times, showcasing their dedication to consistent news delivery.

Top tweets of The Star

Most engaged tweets of The Star

People with Curator archetype

The Curator

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The Curator

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