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✍️ Sharing a story of building products as a Digital Nomad ex-COO, solopreneur, indie hacker, nextjs dev 🚁 copycopter.ai (acquired) 🍗 twitter.wordware.ai
The Curator
Kyzo is a Digital Nomad ex-COO and solopreneur who shares his journey of building products as an indie hacker and Next.js developer. He is known for his dedication to the grind and his success in creating and selling startups.
Kyzo's dedication to work is so intense, he makes a double espresso look like a decaf latte. If grind were a person, it would need a vacation after spending a day in his shoes.
His biggest win is selling his first solo startup for a five-figure sum, which was a testament to his hard work, resilience, and ability to create valuable digital products.
Kyzo's life purpose revolves around entrepreneurship, innovation, and the continuous pursuit of creating successful digital products. He aims to inspire and educate others on the journey of indie hacking and building startups.
Kyzo believes in the power of hard work, perseverance, and the value of starting small and scaling up. He also values financial stability and the importance of marketing in the success of a product.
His strength lies in his ability to code, his experience in product development, and his understanding of marketing strategies. He is also resilient and able to learn from his mistakes.
Kyzo's weakness includes a tendency to overwork, a fear of failure, and a struggle to find a balance between seeking external validation and personal happiness.
To grow his audience, Kyzo should continue sharing his experiences and insights into the startup world, focus on work-life balance, and engage with his community by providing valuable content and interactions.
Kyzo has successfully sold a startup for a five-figure sum and has experience in coding, product development, and marketing. He has a significant following on X and has garnered millions of views on his tweets.
Top tweets of Kyzo
It's official. I sold my first solo startup for 5 figures (USD) on @acquiredotcom last week 🎉 😭🙏🔥❤️ Hard to even describe my feelings here. I've worked soo, soooo hard to make this happen. You don't realise how painful the process without experiencing it yourself. This sale ends one of the hardest periods of my life. I started coding 16 months ago and turned into "The Grind" mode ~12 months ago, knowing I had limited resources and limited time to get my shit together. Leaving my gf back home, I moved to Bali and hustled every single day, with one goal: come up with a product, bring it to ramen, indie hacker style. I started working on copycopter.ai in Jan '24, but pivoted to videos in March. It took me 2 weeks to get to my first sale, and 4 more weeks to get to $500. But I've made mistakes. I grinded myself to insanity, coding and not doing enough marketing. And at some point, I just ran out of both money and brain capacity to make critical decisions. The pressure of building without financial safety was slowly killing me, and the relief is just insane. What an incredible feeling it is to not have to worry about money for a while. Big thanks to @SanjanaBandara who took over and just blasted me with marketing and product ideas. It's in good hands now, that's for sure. Win-win for everyone, , including the users. My friends in Bali say I always worry and never celebrate, so yeah, this time I'm gonna make an exception: Mom, I made it 🥹🎉🥳 LFGGGGG 🔥 (and yes, I know it’s still not a fortune but everyone has to start somewhere) ✌️

Yeah okay. I fucked up. Here’s my hard-to-swallow pill: I lost 90% of my money in the first part of 2024 due to bad decisions, stubbornness, and lack of composure. And I don’t even remember most of it. So it’s time to admit to myself I was wrong. Here’s the list of my mistakes, so maybe you can avoid doing the same: 1️⃣ Betting everything on Indie Hacking: 10 months ago, I moved to Bali with $25k in my bank account and one goal: reach ramen profitability before I ran out of cash. Being a beginner developer with no marketing background, I refused to understand how hard this task would be. Most people don’t win with their first product, and neither did I. Everyone advised me to freelance to gain a fresh perspective, keep my finances in order, and avoid being stuck in my own head, but I was too stubborn to listen. I placed my bet on reaching ramen profitability. It didn’t work, and I ran out of money. 🤡 Well done, me. If you’re working towards independence with your product, make sure you have a plan B. Freelancing is good. 2️⃣ Building without talking to users: My biggest guilt. Like many beginner developers, I started building without talking to users. With CopyCopter, I actually had a client in the beginning, but I wasn’t listening to him. It was all about my ideas and my product, not about the users. I hit a wall when I realized marketing is super hard if you don’t know what you’re selling. Selling is about solving problems, not building features. If you don’t know what problem you’re solving or who you’re solving it for, it gets very hard. I had to face this first-hand to finally understand this dynamic. 3️⃣ Working EVERY SINGLE DAY for six months: At the beginning of 2024, I started coding every single day, aiming for 100% green boxes on GitHub. Initially, it felt great because I was making continuous progress. But then I started to burn out. I became so stuck in my head that I couldn’t get a fresh perspective. Every day was just about coding one more thing. I stopped thinking strategically. It would have been more beneficial to code four days a week and spend two days planning and talking to users instead of just working non-stop. 4️⃣ Not taking care of myself: Around March-April, as I started running out of money, I decided to cut expenses. Balinese gyms are expensive, so that was the first thing to go. Then I stopped spending money on myself altogether, only paying for breakfasts and dinners. I cut off my co-working space, gym, travels, and even social gatherings with friends just to extend my runway. In hindsight, this was an awful idea. It put me in a mindset of being poor. I convinced myself I wasn’t working hard enough and didn’t deserve anything, so I worked even harder (I was already working every day). It became a vicious cycle — less money, more work, no progress. And here’s the thing: you HAVE to give your brain space to rest and process stuff without focus. Defocusing is a real thing. I started taking one day off from work in the last four weeks, and it feels awesome. My brain finally has time to process stuff in the background, generating more ideas and being fresher. 5️⃣ Lack of sports: I cut the gym, stopped running, stopped doing yoga, and stopped stretching my body. I also started eating unhealthy food because the less exercise I did, the less I cared about my body. This, combined with the daily grind, made everything blur together. My last six months felt like one long, unhealthy, sad, monotonous day. It’s awful, pointless, and doesn’t make any sense. The gym breaks the vicious cycle of work. Don’t skip the gym. 6️⃣ Scaling mistakes: I've made mistakes with CopyCopter too. Launched in March, it started growing faster than I expected. Then I started doing ads, which were almost profitable, but the conversion wasn’t great, so I stopped and spent another three weeks building more features. When I ran the same ads again (with what I thought was a much better product), the ads didn’t work anymore. I focused on building features instead of talking to users. I started building something super complex without a target group, while successful startups often find a small problem and create a simple solution. I wanted to go big, build a future-proof tool from the start, but that mindset was wrong. The future-proof idea is dumb. Start small, and then grow. 7️⃣ Gambling I started betting on ads without having a lot of money because I was convinced I was so close to reaching ramen profitability. I kept thinking, “Just one more bet and it will work.” But it never did. I wasted time and money, behaving more like a gambler than a strategic entrepreneur. It was a huge mistake, especially in a situation where I couldn’t afford to lose. Don’t gamble with your limited resources. 8️⃣ Looking for false feelings of accomplishment: When I started working every single day, people began to notice and say things like, “I admire your grind” and “You’re so dedicated.” This made me feel like I should work even more. Then, @tibo_maker wanted to work with me, which reinforced the idea that I was doing the right thing. Also, after my co-founders played me in my previous startup, this time I wanted to prove to everyone I could do it on my own. I was seeking validation through overworking, which was not sustainable or healthy. I started prioritising external validation over my own happiness. This is just dumb. Don't do that. // That was a quick brain dump. What triggered this tweet is that I realized I’m cooked, started looking for clients and immediately found people who needed my skills. Making money with services is so much easier than with SaaS lol. Anyways, the bottom line is: at the end of the day, the happiest person wins (not the wealthiest). And I was the least happy person for the last six months. Time for a little change 🫡

Indie Hacking is a team sport. It's impossible for me even to find words to express my gratitude for all the people who helped me in the last 10 months. So, appreciation post: @Necmttn - I'd be nowhere if not for this guy. Neco is the greatest engineer I know. He spends 80% of his time building @craftgenai , and the other 20% patiently answering my (and others') questions about Next.js, databases, and coding. Pure engineer mastermind behind my projects. @Erwin_AI - Saying he helped with marketing would be an understatement. My whole Product Hunt launch, many of my tweets, my marketing, it was all Erwin telling me exactly what to do. Half of my most viral tweets were his idea. He knows something that I don't know, that's for sure. @sup_nim - He's like this one happy cell in your brain that refuses to give up. His vibe is contagious, in the best way possible. Everyone deserves a Nim in their lives. Great mind of a great builder. @sobedominik - Such a great business mindset, always challenging my business point of view. We had so many great conversations about doing startups, marketing, and business. I learned so much from him. @levelsio - Maybe not obvious and he probably doesn't even know how much it meant to me, but he found my first product video and retweeted some of my tweets. This moment was the first time I felt like I was getting somewhere. @nico_jeannen - Despite never meeting irl, he patiently answered dozens of my questions, over and over again. Such a kind person, gave me a helping hand when I was at the total bottom. @dannypostmaa - I asked Danny for help with my indie hacking and he gave me the best advice ever: to stop mindlessly grinding and spend more time with my girlfriend. My mind was cooked when I met him, and he forced me to get my shit together. @yongfook - Always calmly reassuring me that I'm doing the right thing and I shouldn't give up on hacking. Helping me multiple times when I needed it, no matter if it was a retweet or talk about my next steps. @afrodudeonabike - This guy saw me struggling, got me on a call and just pumped his knowledge into my brain. Such a colorful, yet focused and consistent human being. @vince_builds - One conversation with him made me realise I know nothing about prompting AI for image generation. This moved my AI work to another level. And all the others, @phuctm97 for helping with code, @wu for marketing tips, @loaibassam & @CharlieBev @BennyRubanov for being so positive, @AngelTheMaker for pushing me to train more, @pveierland, @itsfrankjames, @lucaslovexoxo, @acnebs and all the others from Hackagu, I can't even tag everyone. You guys are absolute fucking legends. 🫡 🫶

Most engaged tweets of Kyzo
It's official. I sold my first solo startup for 5 figures (USD) on @acquiredotcom last week 🎉 😭🙏🔥❤️ Hard to even describe my feelings here. I've worked soo, soooo hard to make this happen. You don't realise how painful the process without experiencing it yourself. This sale ends one of the hardest periods of my life. I started coding 16 months ago and turned into "The Grind" mode ~12 months ago, knowing I had limited resources and limited time to get my shit together. Leaving my gf back home, I moved to Bali and hustled every single day, with one goal: come up with a product, bring it to ramen, indie hacker style. I started working on https://t.co/eb68UcXeGp in Jan '24, but pivoted to videos in March. It took me 2 weeks to get to my first sale, and 4 more weeks to get to $500. But I've made mistakes. I grinded myself to insanity, coding and not doing enough marketing. And at some point, I just ran out of both money and brain capacity to make critical decisions. The pressure of building without financial safety was slowly killing me, and the relief is just insane. What an incredible feeling it is to not have to worry about money for a while. Big thanks to @SanjanaBandara who took over and just blasted me with marketing and product ideas. It's in good hands now, that's for sure. Win-win for everyone, , including the users. My friends in Bali say I always worry and never celebrate, so yeah, this time I'm gonna make an exception: Mom, I made it 🥹🎉🥳 LFGGGGG 🔥 (and yes, I know it’s still not a fortune but everyone has to start somewhere) ✌️

Yeah okay. I fucked up. Here’s my hard-to-swallow pill: I lost 90% of my money in the first part of 2024 due to bad decisions, stubbornness, and lack of composure. And I don’t even remember most of it. So it’s time to admit to myself I was wrong. Here’s the list of my mistakes, so maybe you can avoid doing the same: 1️⃣ Betting everything on Indie Hacking: 10 months ago, I moved to Bali with $25k in my bank account and one goal: reach ramen profitability before I ran out of cash. Being a beginner developer with no marketing background, I refused to understand how hard this task would be. Most people don’t win with their first product, and neither did I. Everyone advised me to freelance to gain a fresh perspective, keep my finances in order, and avoid being stuck in my own head, but I was too stubborn to listen. I placed my bet on reaching ramen profitability. It didn’t work, and I ran out of money. 🤡 Well done, me. If you’re working towards independence with your product, make sure you have a plan B. Freelancing is good. 2️⃣ Building without talking to users: My biggest guilt. Like many beginner developers, I started building without talking to users. With CopyCopter, I actually had a client in the beginning, but I wasn’t listening to him. It was all about my ideas and my product, not about the users. I hit a wall when I realized marketing is super hard if you don’t know what you’re selling. Selling is about solving problems, not building features. If you don’t know what problem you’re solving or who you’re solving it for, it gets very hard. I had to face this first-hand to finally understand this dynamic. 3️⃣ Working EVERY SINGLE DAY for six months: At the beginning of 2024, I started coding every single day, aiming for 100% green boxes on GitHub. Initially, it felt great because I was making continuous progress. But then I started to burn out. I became so stuck in my head that I couldn’t get a fresh perspective. Every day was just about coding one more thing. I stopped thinking strategically. It would have been more beneficial to code four days a week and spend two days planning and talking to users instead of just working non-stop. 4️⃣ Not taking care of myself: Around March-April, as I started running out of money, I decided to cut expenses. Balinese gyms are expensive, so that was the first thing to go. Then I stopped spending money on myself altogether, only paying for breakfasts and dinners. I cut off my co-working space, gym, travels, and even social gatherings with friends just to extend my runway. In hindsight, this was an awful idea. It put me in a mindset of being poor. I convinced myself I wasn’t working hard enough and didn’t deserve anything, so I worked even harder (I was already working every day). It became a vicious cycle — less money, more work, no progress. And here’s the thing: you HAVE to give your brain space to rest and process stuff without focus. Defocusing is a real thing. I started taking one day off from work in the last four weeks, and it feels awesome. My brain finally has time to process stuff in the background, generating more ideas and being fresher. 5️⃣ Lack of sports: I cut the gym, stopped running, stopped doing yoga, and stopped stretching my body. I also started eating unhealthy food because the less exercise I did, the less I cared about my body. This, combined with the daily grind, made everything blur together. My last six months felt like one long, unhealthy, sad, monotonous day. It’s awful, pointless, and doesn’t make any sense. The gym breaks the vicious cycle of work. Don’t skip the gym. 6️⃣ Scaling mistakes: I've made mistakes with CopyCopter too. Launched in March, it started growing faster than I expected. Then I started doing ads, which were almost profitable, but the conversion wasn’t great, so I stopped and spent another three weeks building more features. When I ran the same ads again (with what I thought was a much better product), the ads didn’t work anymore. I focused on building features instead of talking to users. I started building something super complex without a target group, while successful startups often find a small problem and create a simple solution. I wanted to go big, build a future-proof tool from the start, but that mindset was wrong. The future-proof idea is dumb. Start small, and then grow. 7️⃣ Gambling I started betting on ads without having a lot of money because I was convinced I was so close to reaching ramen profitability. I kept thinking, “Just one more bet and it will work.” But it never did. I wasted time and money, behaving more like a gambler than a strategic entrepreneur. It was a huge mistake, especially in a situation where I couldn’t afford to lose. Don’t gamble with your limited resources. 8️⃣ Looking for false feelings of accomplishment: When I started working every single day, people began to notice and say things like, “I admire your grind” and “You’re so dedicated.” This made me feel like I should work even more. Then, @tibo_maker wanted to work with me, which reinforced the idea that I was doing the right thing. Also, after my co-founders played me in my previous startup, this time I wanted to prove to everyone I could do it on my own. I was seeking validation through overworking, which was not sustainable or healthy. I started prioritising external validation over my own happiness. This is just dumb. Don't do that. // That was a quick brain dump. What triggered this tweet is that I realized I’m cooked, started looking for clients and immediately found people who needed my skills. Making money with services is so much easier than with SaaS lol. Anyways, the bottom line is: at the end of the day, the happiest person wins (not the wealthiest). And I was the least happy person for the last six months. Time for a little change 🫡

Can anyone help me with @acquiredotcom? 🥺 I found 3(!) potential buyers wanting to sign LOI and move forward, so I tried to bring them to Acquire to make everything safe and sound. But: • They keep rejecting my listing without sending me any info. • After contacting support, they responded with a template message that my valuation was too high (5k too high) without responding to any of my questions or reading my message and reasoning. • I asked what to do if I already have buyers, but support is not responding. @agazdecki ??

I'm selling copycopter.ai (but maybe in a less obvious way). 👀 ✨ DETAILS CopyCopter is a text-to-video platform, which turns ideas into short-form videos. As some people noticed, there's a lot of value in the tech, not only the business side of this project as it took a bit of work to build the video editor. So, I'm open to selling: 1️⃣ The whole business (classic acquire). 2️⃣ Only technology. 3️⃣ Selected parts of the code (e.g. video editor, components for @remotion). The price depends on the scope, complexity and my further support. 🤔 REASON FOR SALE As mentioned in my previous post, I simply have to refocus on activities generating more predictable revenue in the short term. I still strongly believe in CopyCopter (explained below), but I can't afford to spend a lot of time figuring out the marketing side (which is not my strongest side). So, my reasoning is: • I can sell the whole business, giving my current and future users more opportunities for better product in the future or • Sell a part of tech, which gives me more time to work on marketing and the product. 🔢 NUMBERS • $600 mrr (same as last month) • 31 paying customers • 23% churn • 1400 emails on the mailing list (not everyone tested the product, as I was playing with the free trials on and off) The initial growth stalled last month, as I stopped (almost) all marketing activities in June. The numbers didn't change much since May. ▲ TECH SIDE • Next.js - modular codebase, which allows to add more options for video generation (more AI models, more editing styles etc.) • Prompts - you get access to my refined prompts for chunking and preparing video generations. • Supabase + Vercel + Trigger + Bento + more fun tools 🧠 OPPORTUNITY I was fortunate enough to start a project in one of the top upcoming trends - AI Videos. The market is already booming, even though we're still waiting for publicly available API access for foundational models -which will be another huge opportunity for the product. CopyCopter's tech is quite versatile. Two main components - Project Generator & Project Editor are already great, no matter if your goal is to build an AI TikTok generator or build a simple tool for video captioning. That's also why I'm not afraid to sell pure tech - from what I see, everyone can find a niche in the AI Video space. Code can be repurposed to any AI video generator/editor. If you decide to buy the whole thing, you'll also get TikTok & YouTube API integration (which was not trivial to set up). 💌 NEXT STEPS If you have questions or would like to talk about potential deal, please contact me in DMs. I just kindly ask you to respect each other's time - let's set the first set of questions async (a lot of people ask me in DMs if I can make a call - of course, I can't call everyone). K. 🫶

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