Get live statistics and analysis of BBC News (UK)'s profile on X / Twitter

Their coverage of major events like the 2012 London Olympics and the 2020 COVID-19 pandemic demonstrated their ability to provide timely and comprehensive information to a global audience.

To inform and educate the public on current events and global affairs, fostering understanding and critical thinking.

BBC News values impartiality, accuracy, and a commitment to public service journalism. They strive to present news objectively, with a focus on factual reporting and balanced perspectives.

Their vast resources and global reach allow them to provide in-depth coverage of complex issues. They maintain a strong reputation for credibility and impartiality, earning the trust of their audience.

Their focus on objectivity can sometimes be perceived as bland or lacking a strong editorial voice. The sheer volume of content can be overwhelming for some users.

To broaden their reach and engagement on X, BBC News could consider experimenting with more interactive features like Q&A sessions with experts, live threads during breaking news events, and using polls and quizzes to encourage audience participation. They could also create dedicated threads focusing on specific topics or regions to cater to different interests within their audience.

BBC News is known for its iconic newsreaders and the distinctive sound of the BBC News theme tune.