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Simplifying business concepts for founders, entrepreneurs, and newcomers | 8+ years in software engineering | Sharing my journey in learning business

238 following213 followers

The Curator

A R T I U M . simplifies business concepts for founders, entrepreneurs, and newcomers. With over 8 years in software engineering, they share their journey of learning and navigating the business world, offering valuable insights and knowledge curation to their audience.

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If A R T I U M .'s tweets were a puzzle, everyone would have the corner pieces by now—master of simplification, but remember, sometimes we crave the whole picture, not just the edges!

Successfully demystified entry-level product strategies, helping newcomers understand pricing basics and nurturing them towards premium offerings.

To educate and empower budding entrepreneurs and founders by distilling complex business ideas into understandable content, fostering a community of informed and capable business individuals.

Believes in the power of knowledge sharing and community building. Values clarity, education, and the democratization of business intelligence.

Strong analytical skills and the ability to break down complex topics into digestible information. Committed to continuous learning and sharing insights.

May sometimes overlook the need for personal branding and engaging storytelling, focusing more on educational content.

Focus on personal branding to complement your educational content. Share more personal stories and experiences to connect with your audience on a deeper level. Engage in more interactive content like Q&A sessions or live discussions to foster a sense of community and directly address the queries of your followers.

Has a strong background in software engineering and is passionate about learning and teaching business concepts. Enjoys simplifying complex ideas for easier understanding.

Top tweets of A R T I U M .

Google display network vs google search network Google Display Network (GDN) Platform allowing business to place ads on apps, website and all google related product (youtube, gmail) Objectives: - Build brand awareness - Reach a wide audience Click-Through Rate (avg): 0.46% Cost per click (avg): 0.63$ Conversion rate (avg): 0.59% Google Search Network (GSN) Platform allowing business to place ads on google search engine Objectives: - Capture intent-driven traffic - Reach users actively searching for products or services - Drive immediate conversions and sales Click-Through Rate (avg): 3.17% Cost per click (avg): 2.69$ Conversion rate (avg): 2.81% Example: TomatoCo is a lovely company that delivers daily fresh tomatoes to their customers based on a monthly subscription. Google Display NetworkTomatoCo wants to increase brand awareness and reach a broader audience. They create visually appealing banner ads showcasing their fresh tomatoes and place them on popular food blogs, YouTube, and Gmail. This helps TomatoCo to stay top of mind among potential customers who might not be actively searching for tomato delivery services but are interested in food and cooking. Google Search NetworkTomatoCo wants to capture intent-driven traffic from users actively looking for fresh tomatoes. They create text ads targeting keywords like "fresh tomato delivery" "buy tomatoes online" and "tomato subscription service". When users search for these terms on Google TomatoCo's ads appear at the top of the search results driving immediate traffic to their website and increasing conversions By utilizing both the Google Display Network and Google Search Network TomatoCo can effectively build brand awareness and capture high-intent traffic resulting in a comprehensive and successful advertising strategy. sources: storegrowers.com/google-ads-ben…

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Most engaged tweets of A R T I U M .

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